Summary
Overview
Work History
Education
Skills
Timeline
Generic

Kate McGuire

Chicago

Summary

I've been working in social media for over 10 years, ranging from talent management to working directly for some of the top digital platforms like TikTok. Specializing in growth strategy, partner management, analytics and marketing!

Overview

11
11
years of professional experience

Work History

Campaign Manager

Table Rock
06.2023 - Current

Works with over 100 influencers to help execute campaigns with top brands

Helps brands find creators that perfectly fit their criteria for campaigns

Executes all campaigns from start to finish (pitching, contracting, creative, posting)


Partner Manager

TikTok Inc.
10.2022 - 05.2023
  • Worked with dozens of Publisher accounts like USA Today, The Wall Street Journal, and Buzzfeed on the platform to help with growth and overall content strategy
  • Educated accounts on all product updates, new features and best practices
  • Provided monthly analytic decks / tools to help accounts grow

Growth Strategist

TikTok Inc.
10.2020 - 09.2022
  • Worked with 85 of the top established TikTok creators on platform and provided hands on growth strategy
  • Helped with overall growth on platform, provided best practices and product updates
  • Would help with simple troubleshoot issues (removed videos, banned accounts, etc.)
  • Attend on site events with creators, including "For You, Paige" TikTok's first ever live musical on Broadway

Strategic Partnerships Manager

Cameo
03.2019 - 09.2020
  • Strategically reached out to relevant talent to bring them on platform
  • Worked with celebrities like Sophia Bush, Candice King, Justin Long and more to partner with charities to raise money while being on the platform
  • Built promotional / marketing strategy with talent and management to ensure their success

Talent Manager

Fullscreen
10.2014 - 03.2019
  • Worked with emerging and established talent to help with their success on all social media platforms, but mostly Youtube
  • Helped with optimization, brand deals, and overall business (merchandise, touring, book deals, marketing strategy)
  • Submitted talent for traditional / digital roles
  • Managed a handful of clients 360, including Twaimz who I helped go on a sold out 24 city tour throughout the US

Associate Producer

IHeartMedia
06.2014 - 10.2014
  • Ran all of the social media accounts / website for the KOST 103.5 morning show
  • Prepped all of the celebrities that came on air
  • Handled the phone lines / took caller requests
  • Would attend all events, help with on air talent, and post on all socials


Intern

MTV
05.2013 - 11.2013
  • Helped with all MTV social media accounts
  • Would organize talent lists / information for gifting and award shows
  • Attended award shows (VMAs, KCAs) and help talent get around the venue

Intern

Nickelodeon
01.2013 - 05.2013
  • Helped run all of the Nickelodeon social media accounts
  • Would manage all talent lists for gifting and award shows
  • Attended award shows to help with talent, gifting, and social media

Education

Oregon State University
Corvallis, OR

Skills

  • Social Media
  • Growth Strategy
  • Strategic Planning
  • Project Management
  • Communication skills
  • Collaboration talent

Timeline

Campaign Manager

Table Rock
06.2023 - Current

Partner Manager

TikTok Inc.
10.2022 - 05.2023

Growth Strategist

TikTok Inc.
10.2020 - 09.2022

Strategic Partnerships Manager

Cameo
03.2019 - 09.2020

Talent Manager

Fullscreen
10.2014 - 03.2019

Associate Producer

IHeartMedia
06.2014 - 10.2014

Intern

MTV
05.2013 - 11.2013

Intern

Nickelodeon
01.2013 - 05.2013

Oregon State University
Kate McGuire