Summary
Overview
Work History
Education
Skills
Certification
Citizenship
Army Service
Languages
Timeline
Hi, I’m

RINAT LAMBERTI

Vice President of Sales
Tel Aviv-Yafo

Summary

Has extensive experience in developing and applying marketing and sales strategy.

Skilled in developing attractive and effective packaging solution.

Extensive experience with large industry leaders located in Israel and abroad, and in identifying business opportunities and forming strategic partnerships.

Creative, charismatic and professional with advanced leadership skills.

Proven track record of experience in the marketing and sales industry.

Demonstrates a distinct love and passion for the field. The work includes extensive technical knowledge.

Overview

15
years of professional experience
1
Certification

Work History

Corporate

Vice President of Sales
01.2024 - Current

Job overview

  • Manage sales teams 20 employees, and maintain sales operations
  • Outline and manage sales forecast, set quarterly and annual sales goals
  • Motivate the sales teams to achieve company goals
  • Monitor the market and competitor products and activities
  • Review customer activity, anticipate consumer needs and improve customer satisfaction
  • Strong working knowledge of the company’s products, competitive products and the market.

MCP – MPP Group

VP Export Sales & Marketing
01.2018 - 01.2024

Job overview

  • Managing the company’s sales system from an operational and professional perspective: managing a team of 14 employees, including company employees and agents
  • Outline and manage sales forecast, set quarterly and annual sales goals
  • Establishing KPI metrics and monitoring them on a monthly basis
  • Analyzing planning against actual performance
  • Retaining strategic customers in global markets including EMEA related regions, United Arab Emirates & Australia- NZ, South American countries
  • Market development: recruiting new customers and increasing company revenue by 25%, e.g.: Recruited a key strategic customer for the company - Australia's largest food company
  • Guiding transactions with strategic customers and closing yearly agreements with customers
  • Developing new products and penetrating into new markets, Interacting directly with the R&D
  • Bringing new products into markets in Europe Australia and South America
  • Managing marketing communications: managing social media accounts, websites.

TADBIK Ltd

Marketing & Sales Manager Loyalty Marketing Programs
01.2013 - 01.2018

Job overview

  • Responsibility for establishing the department and positioning it as one of the leading players in the market
  • Developing and managing a new department to produce sales promotion products to support customer loyalty
  • Setting marketing strategy: Building marketing concepts and creating a company message for products to present to strategic customers in Israel and abroad including Nestle, Unilever, Strauss, Retailers as ALDI - Spain, DIA – Portugal & Spain supermarket chain
  • Managing the brand from the idea stage up until developing targeted concepts and designs
  • Maintaining direct contact with franchise owners such as Disney, Universal, Nickelodeon.

Sales Manager
01.2009 - 01.2012

Job overview

  • Managing the organization’s sales system, including managing a team of 7 employees
  • Outline and manage sales forecast, set quarterly and annual sales goals.

Education

College Academic Center, Tel Aviv

B.A. A degree in business &economics
01.2003

University Overview

Skills

  • Design Thinking and Innovation – Harvard Business School Online
  • Digital Marketing – IL Digital Center for E-Commerce Studies
  • Social Media Marketing – Lahav School of Management, Tel Aviv University

Certification

  • Design Thinking and Innovation – Harvard Business School Online
  • Digital Marketing – IL Digital Center for E-Commerce Studies
  • Social Media Marketing – Lahav School of Management, Tel Aviv University

Citizenship

Citizenship
Italy

Army Service

Army Service
1990, 1993, Instructor, Nahal Brigade

Languages

English
Full Professional

Timeline

Vice President of Sales
Corporate
01.2024 - Current
VP Export Sales & Marketing
MCP – MPP Group
01.2018 - 01.2024
Marketing & Sales Manager Loyalty Marketing Programs
TADBIK Ltd
01.2013 - 01.2018
Sales Manager
01.2009 - 01.2012
College Academic Center, Tel Aviv
B.A. A degree in business &economics
  • Design Thinking and Innovation – Harvard Business School Online
  • Digital Marketing – IL Digital Center for E-Commerce Studies
  • Social Media Marketing – Lahav School of Management, Tel Aviv University
RINAT LAMBERTIVice President of Sales