Yarden Nasimov
Kiryat Motzkin,
Summary
Hello, I am Yarden, a results-driven professional based in Israel with a six-year track record of dedicated commitment to cultivating a successful career in the realms of content creation, digital media, gaming, and advertising. My vast passion for these dynamic fields has propelled me to actively pursue opportunities for personal and professional growth.
Overview
5
5
years of professional experience
Work History
Chief Marketing Officer
EXON PLAY LTD
2023.03 - Current
- Spearheaded the comprehensive development and implementation of marketing, communications, and social media strategies for one of Israel's largest gaming communities. Directly managed social media channels, and guided production and post-production activities, resulting in the creation of viral and trending content. This content is showcased daily to an audience of over 100,000 gamers, generating millions of views on a monthly basis.
- Produced viral gaming content for marketing and branding purposes in collaboration with top influencers, YouTubers, TikTokers, and Instagram personalities in Israel.
- Developed promotional assets for digital distribution and enhanced social media awareness for multiple companies in collaboration with the company.
Head of Gaming Departmet (CONTRACT)
SPOT
2022.03 - 2022.07
- Spearheaded the direct oversight and management of the most significant gaming influencers in Israel, commanding a combined following of 4.7 million across diverse social media platforms.
- Innovated and implemented new operational methodologies between the agency, clients, and talents, introducing performance tracking systems for campaigns and fostering personal brand growth for talents.
- Conceptualized and directed branded content and campaigns for prestigious companies such as SAMSUNG, ASUS, HP, SONY, and others, encompassing comprehensive social media execution and strategy. Achieved diverse goals ranging from branding to marketing objectives.
Growth Manager
FINEST ESPORTS
2021.05 - 2021.12
- Collaborated closely with the CEO to spearhead and implement company-leading projects spanning domestic and international landscapes.
- Played a pivotal role in strategy development and complete execution, emphasizing the creation of impactful digital assets for promotional and branding initiatives.
- Developed compelling gaming content tailored for key partners, including industry giants such as SAMSUNG, PizzaHut, Logitech, Acer, and others.
Lead Project Manager
EDEN ESPORTS LTD
2019.01 - 2020.01
- Spearheaded the organization of high-profile gaming competitions featuring world-renowned teams, overseeing multimillion-dollar prize pools.
- Orchestrated end-to-end operations of the competitions, with a strategic emphasis on digital execution and communication.
- Supervised a dynamic social media team, directing content creation for both social media platforms and production purposes.
- Collaborated with influencers and content creators to produce engaging content, achieving tens of millions of views and enhancing brand visibility.
- Formulated comprehensive content and promotional strategies for esteemed partners, including the government of Malta, Intercontinental Hotels, Air Malta and many more.
Education
Program - Negotiations - Business Administration And Management
Technion - Israel Institue of Technology
Haifa, Israel. 03.2020
Full Matriculation Certificate -
Ankori
Kiryat Bialik, Israel.06.2017
Skills
- Communications Strategies
- Understanding of Content
- Strategic Content Planning
- Social Media Management
- Community Management
- Production of content
- Viral & trends expert
Languages
Hebrew
Native language
English
Proficient
C2
Personal Initiatives
- Established the world's largest VALORANT community with 60,000+ players, emphasizing social media distribution that garnered millions of views within the initial 30 days of the project.
- Initiated a charity project to raise funds for COVID-19 relief, uniting the gaming and music worlds by featuring the best DJs in the world in online gaming sessions, amplifying the impact of donations.
- Teamed up with top TikTokers and influencers in Israel to craft highly viral content, resulting in sold-out shows with thousands of viewers.
Timeline
Chief Marketing Officer
EXON PLAY LTD
2023.03 - Current
Head of Gaming Departmet (CONTRACT)
SPOT
2022.03 - 2022.07
Growth Manager
FINEST ESPORTS
2021.05 - 2021.12
Lead Project Manager
EDEN ESPORTS LTD
2019.01 - 2020.01
Program - Negotiations - Business Administration And Management
Technion - Israel Institue of Technology
Full Matriculation Certificate -
Ankori
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