Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
Generic

YAEL KOREN

TEL AVIV

Summary

Dedicated and hardworking professional with a talent for building strong, lasting relationships across diverse teams. I excel at steering projects from conception through to successful execution and delivering measurable results. A creative and collaborative team player, I thrive in dynamic environments, tackling challenges with a positive attitude. Data-driven and enthusiastic about leveraging data insights to inform decision-making and drive success.

Overview

11
11
years of professional experience

Work History

Account Manager (MAT Leave)

Outbrain
Natanya
12.2023 - Current
  • Leading clients to optimize technology platform and increase spend.
  • Analyze and improve operational parameters: , bid management, creative, content. Identifying growth opportunities and guiding customers for success.
  • Evaluate KPI's plan, propose various marketing analysis methods exceeding revenue goals. Identify key clients pain points, need, preference on a daily basics.
  • Maintaining profitable business relationships with our globally distributed Performance Publisher clients. creating compelling clients experience.
  • Improving user engagement, retention, ROI, ROAS, acquisition opportunities.

Marketing & Brand Manager

L'Oréal
Natanya
04.2022 - 12.2023
  • Contributed to a 12% increase in brand partnerships and engagement through strategic initiatives and effective relationship management
  • Planned brand strategy, defined KPI's exceeded revenue goals.
  • Managed Campaign to 15% increase in the effectiveness and 33% increase in brand awareness.
  • Developed & executed CRM, social media, content creation, retail stores.

Account Manager

WEB3 Online Marketing Group
Tel Aviv
01.2021 - 04.2022
  • Specializes in planning and buying digital media
  • Proactively Identifies promotion opportunities appropriate to the customer's experience, creates connections and promotes goals accordingly
  • 3 Digital assets manager and increasing their exposure& awareness by 14%.

Legal Intern

Goldfarb Seligman & Co
Tel Aviv
09.2019 - 10.2020
  • Conduct business reviews and took a consultative, long-term approach build productive relationships with clients
  • Provide strategic legal advice & Presenting partners strategy to clients.

EL-AL Flight Attendant

EL AL Israel Airlines
Israel
06.2013 - 08.2019
  • ISRAEL OFFICAL AIR LINE
  • Awarded 'Excellence customer service' from EL AL CEO.

Education

B.A in Government, Diplomacy and Strategy -

Lauder School, Reichman University
09-2019

LL.B -

Radzyner Law School (IDC)
09.2019

Skills

  • Creative Problem Solving
  • Data driven
  • Leadership
  • Negotiation Skills
  • Team player
  • Self starter & learner

Accomplishments

  • First TIKTOK Campaign (L'Oréal) in Israel (ever) increasing brand awareness in 21%.
  • Increasing brand awareness in 15% more in all media channels (insta, facebook, search).
  • Exceeded throughput target by 30% Kiehl's targets in the online channels 137% more) while expanding the brand in leading pharma chain.
  • Business Generation Discovered new clients, negotiated suppliers offers, managing 4.6M budget. Partnership with key customers based on insights gathered in product development phase.
  • I produced an exclusive product in Israel which goes to the global headquarters for global production.

Languages

Hebrew
First Language
English
Proficient (C2)
C2

Timeline

Account Manager (MAT Leave)

Outbrain
12.2023 - Current

Marketing & Brand Manager

L'Oréal
04.2022 - 12.2023

Account Manager

WEB3 Online Marketing Group
01.2021 - 04.2022

Legal Intern

Goldfarb Seligman & Co
09.2019 - 10.2020

EL-AL Flight Attendant

EL AL Israel Airlines
06.2013 - 08.2019

B.A in Government, Diplomacy and Strategy -

Lauder School, Reichman University

LL.B -

Radzyner Law School (IDC)
YAEL KOREN