Yaacov Lipschitz

• Establishing and maintaining relationships with football clubs and players in Argentina in order to sell them to Europe

• Managing the communication aspect for technology companies such as: Fundbox, Antidote, Quris, Augury, Innovid and more

• Initiating communication activities for major consumer organizations such as Coca-Cola, Burger Ranch, Adidas, and the Leket Israel organization.
• Managing an influencer campaign on social media (Coca-Cola's Olympic Cans campaign).
• Crisis management and overseeing the communication of conferences and cultural events

Identifying and evaluating candidates for the unit

Leading a combat team in routine and emergency situations, decision-making under pressur