Summary
Overview
Work History
Education
Skills
Affiliations
Websites
References
Awards
Personal Information
Accomplishments
References
Timeline
Generic
WILLIAM OLSON

WILLIAM OLSON

Barrington

Summary

Dynamic and results driven leader with 15+ years of success in strategic sales, business development and account management. Expert at leading high performing teams, cultivating client relationships, and generating multimillion dollar revenue growth. Proven ability to align solutions with customer needs and deliver consistent top-line results.

Overview

25
25
years of professional experience

Work History

Senior Director of Business Development, Strategic Sales and Customer Success

Redwood Logistics
01.2021 - Current
  • Engineered growth and managed client relationships across a multi service platform
  • Manage company's largest account by volume. YTD 12% YOY NR Growth.
  • Oversaw the generation of $30M in 2021 total sales, with over 14,000 transactions annually
  • Generated $1.2m YoY net revenue growth by expanding services within existing client portfolio
  • Lead a team of 5 customer service/operations representatives
  • Liaised with senior leadership team on business strategy, pricing and accounts receivable
  • Formed and lead a weekly internal operations and business development call, which includes presentation on KPIs and sales metrics

Senior Director of Strategic Sales

Redwood Logistics
01.2017 - 01.2021
  • Responsible for achieving sales targets to meet planned objectives that align with company goals
  • Achieved or exceeded sales targets of $1M net revenue annually
  • Successfully onboarded 6-10 new strategic accounts annually
  • Member of Redwood Logistics Sales Advisory Board 2019-2021. Worked in tandem with Chief Sales Officer to develop new sales strategies and refine sales/lead generation process
  • Member of Redwood Logistics mentorship program with new employees
  • Worked in partnership with marketing team to develop sales collateral and promotional material

National Account Manager

Defined Logistics/Redwood Logistics
09.2008 - 01.2017
  • Company Overview: acquisition
  • Closed company's largest warehouse and distribution customer, resulting in $400,000 annual sales
  • Accelerated sales from $400,000 to $3.5M 2008-2012
  • Cultivated relationships with customers of varying sizes, from multiple industries
  • Organized various customer entertainment events and networking functions
  • Acquisition

National Account Manager

Daman Express
10.2005 - 09.2008

Professional Golfer

NGA Hooters Tour
01.2002 - 01.2005
  • Qualified for 2002 PGA Tour John Deere Classic
  • Qualified for 2003 Nationwide Tour LaSalle Bank Open
  • Apparel sponsorship with Straight Down
  • Worked closely with sponsors and their peers to build brand and develop relationships

Assistant Golf Professional

River Forest Country Club
01.2000 - 01.2002
  • Teaching professional
  • Junior golf program coordinator to 50 kids annually
  • Assisted in all aspects of pro shop's operation, including inventory control, sales, and coordination of golf events
  • Assisted in club fitting and repairs for all members
  • Worked with industry sales reps to identify seasonal sales strategies and product assortment

Education

Business Management, Marketing

St. Ambrose University
Davenport, IA
05-2000

Skills

  • Microsoft Office
  • Salesforce
  • Microsoft Teams
  • Tableau
  • Enterprise Sales
  • Business Development
  • B2B/Channel and B2C Sales
  • Sales Management
  • Strategic Planning
  • Pricing Strategy & Execution
  • Strong interpersonal skills
  • Strong presentation skills
  • Strong communication skills
  • Client relationship management
  • Team leadership
  • Sales strategy

Affiliations

CSCMP, Council Supply Chain Management Professionals

2019-2021 Sales Advisory Board - Redwood Logsitics

2008 - Current - West Suburban Bass Anglers

References

Available Upon Request

Awards

  • 2018 'Big Deal' award winner, largest company win
  • 2019 'Cross Sales' award winner, introduced and closed the most product lines to customer

Personal Information

Title: SALES PROFESSIONAL

Accomplishments

  • 2018 Big Deal Award Winner - largest company win
  • 2019 Cross Sales Award Winner - Closed most product lines and services

References

References available upon request.

Timeline

Senior Director of Business Development, Strategic Sales and Customer Success

Redwood Logistics
01.2021 - Current

Senior Director of Strategic Sales

Redwood Logistics
01.2017 - 01.2021

National Account Manager

Defined Logistics/Redwood Logistics
09.2008 - 01.2017

National Account Manager

Daman Express
10.2005 - 09.2008

Professional Golfer

NGA Hooters Tour
01.2002 - 01.2005

Assistant Golf Professional

River Forest Country Club
01.2000 - 01.2002

Business Management, Marketing

St. Ambrose University
WILLIAM OLSON