Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

William Brownlow

Plainfield

Summary

Professional with strong communication skills and background in coordinating corporate messaging and public relations strategies. Skilled in content creation, media relations, and stakeholder engagement, consistently delivering impactful results. Known for fostering collaboration and effectively adapting to changing needs, ensuring seamless execution of communication plans. Reliable team player with strategic mindset and focus on achieving organizational goals.

Overview

4
4
years of professional experience

Work History

Corporate Communications Coordinator

RR Donnelley (RRD)
04.2024 - 10.2024
  • Assisted in training initiatives by supporting onboarding materials and maintaining corporate communication guides.
  • Created compelling content for various platforms, elevating brand awareness and reputation.
  • Enhanced RRD’s external visibility by collaborating with PR agency FINN Partners, drafting press releases, and tracking media placements.
  • Increased employee engagement by 30% through developing and managing internal communications, including email campaigns and RRD Buzz content.
  • Led communications for RRD’s 160th Anniversary, scripting the CEO’s message, curating a virtual library tour series that tripled engagement, and developing interactive employee engagement activities.
  • Led DEI-related communications by drafting materials, designing banners, supporting panels, and creating social media graphics to promote inclusion.
  • Leveraged social media channels to amplify company voice, drive engagement, and foster community growth.
  • Maintained and updated media placements on RRD.com and insideRRD (Company Intranet), ensuring timely and effective company-wide messaging.
  • Managed internal newsletters, intranet content, and multimedia assets to enhance transparency and engagement.
  • Refined leadership and storytelling skills through participation in a MasterClass Cohort.
  • Strengthened employee connectivity by monitoring and engaging with RRD Buzz content, amplifying key initiatives and achievements.

Communications Specialist

Delta Dental of Illinois
03.2023 - 11.2023
  • Copyedited, proofread and revised company advertisements, print materials and press releases before dispersal.
  • Created and scheduled monthly digital content, including social media posts, emails, videos, and blogs, improving audience engagement.
  • Developed and executed a comprehensive content strategy, leading the creation of marketing collateral, brochures, flyers, reports, and support of PR campaigns.
  • Directed content updates across all marketing channels for the annual Qualified Health Plan (QHP) process, ensuring compliance and consistency.
  • Ensured adherence to brand guidelines by editing and proofreading marketing and employee communications materials.
  • Led stakeholder survey initiatives, designing, distributing, analyzing, and reporting results to drive product and customer experience improvements.
  • Maintained internal communication platforms, ensuring consistency across marketing materials and employee messaging.
  • Managed internal communication strategies via Staffbase, overseeing newsletters, email announcements, intranet postings, and town hall presentations.
  • Produced long-form storytelling content with enterprise subject matter experts, aligning messaging across marketing channels.
  • Recognized as a Q3 nominee for the Delta Dental of Illinois’s Enterprise Rock Star award for collaboration.
  • Served as print vendor lead, coordinating revisions, approvals, and finalizing projects for external communication use.
  • Spearheaded the company’s PR strategy in collaboration with a vendor, crafting an annual PR plan, drafting press releases, fact sheets, interview talking points, and editorial content.
  • Streamlined internal communication processes by implementing effective communication tools and platforms.
  • Strengthened corporate internal communications and customer experience by partnering with cross-functional teams.

Marketing Project Manager

American Physician Institute, LLC
10.2021 - 02.2023
  • Enhanced customer experience by participating in customer calls and reviewing customer feedback.
  • Ensured process documentation and effectiveness by managing marketing initiatives, social media campaigns, and email communications.
  • Evaluated the success of various marketing initiatives through KPI tracking and analysis; made data-driven recommendations for continuous improvement.
  • Expanded the company’s network by initiating outreach to potential partners and vendors.
  • Identified opportunities for product improvement through market research and SWOT analysis.
  • Supervised weekly marketing team meetings and facilitated employee task management.
  • Led the effort in capturing all details in these meetings and ensured that deliverables were tracked across departments.
  • Managed cross-functional teams to ensure seamless collaboration and efficient project execution.

Communications Specialist

The Buchanan Group, LLC.
12.2020 - 11.2021
  • Copyedited, proofread and revised company advertisements, print materials and press releases before dispersal.
  • Created social media content across multiple platforms according to content calendars and promotion schedules.
  • Enhanced online engagement by overseeing blog and podcast facilitation.
  • Ensured consistent brand messaging across all external communications channels, leading to a strong brand identity.
  • Grew organic traffic by managing social media accounts and creating engaging content. Created appealing branding elements and graphics with Canva.
  • Increased membership and generated a profitable value of $20,000 through effective email marketing campaigns and social media interactions.
  • Streamlined internal communication processes by implementing effective communication tools and platforms..

Education

Bachelor of Arts - Corporate Communications, Business Administration

Marquette University
Milwaukee, WI

Skills

  • Experienced in Associated Press writing guidelines
  • Content Strategy & Storytelling
  • Digital & Social Media Marketing
  • Email Marketing
  • Marketing & PR Strategy
  • Market Research & Data Analysis
  • Media Planning
  • Proficient in internal and external communications
  • Search engine optimization
  • Stakeholder relationship management
  • Strategic campaign planning
  • Teamwork & Collaboration

Languages

English
Native or Bilingual
Spanish
Limited Working

Timeline

Corporate Communications Coordinator

RR Donnelley (RRD)
04.2024 - 10.2024

Communications Specialist

Delta Dental of Illinois
03.2023 - 11.2023

Marketing Project Manager

American Physician Institute, LLC
10.2021 - 02.2023

Communications Specialist

The Buchanan Group, LLC.
12.2020 - 11.2021

Bachelor of Arts - Corporate Communications, Business Administration

Marquette University

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