Summary
Overview
Work History
Education
Skills
Timeline
Generic

Tamar Cohen

Senior Product Manager

Summary

Results-driven Product Manager with over 4 years of experience crafting innovative digital products through a full product lifecycle in the gaming and technology sectors. Demonstrated success in cross-functional team leadership, strategic planning, and delivering high-impact solutions that drive business growth. Passionate about creating exceptional user experiences and leveraging data-driven insights.

Overview

10
10
years of professional experience
7
7
years of post-secondary education
2
2
Languages

Work History

Senior Product Manager

Playtika
01.2022 - Current
  • Executed a 'friends referral' program that increased organic installs by 5x, demonstrating strong user acquisition and growth capabilities.
  • Owned the DTC (direct-to-consumer) stream, resulting in a 56% increase in revenue within 5 months through cross-functional team alignment and innovative product strategies.
  • Successfully achieved a 91% lift in subscriptions, with a significant improvement in subscription retention month over month, leading to a substantial lift in revenue.
  • Drove localization for four new languages through close collaboration with key teams, which boosted Day 30 conversion by 34% increased retention by 21%, and reach to new demographics.
  • Led a series of retention-focused features through the full product lifecycle that increased Day 7 and Day 21 retention and boosted daily revenue by 36%.
  • Managed quality control across all web and mobile platforms, including platform-specific updates like legal changes to guarantee seamless functionality and up-to-date opportunities.
  • Established strong relationships with key stakeholders, fostering collaboration across departments for seamless product development.

Architect & Project Manager

Price Architects
01.2021

Project Manager and Lead Architect

Rani Ziss Architects
01.2019 - 01.2020

Architect

Hollwich Kushner
01.2018

Architect

FrontOffice Tokyo
07.2017 - 11.2017

Architect, student position

GSArch, Gottesman-Szmecman
01.2016 - 01.2017

Education

Global MBA - Innovation & Entrepreneurship

Reichman University
01.2022 - 01.2024

B.Arch. - Bachelor of Architecture

University of Ariel
01.2014 - 01.2019

Skills

Effective leadership

Timeline

Senior Product Manager

Playtika
01.2022 - Current

Global MBA - Innovation & Entrepreneurship

Reichman University
01.2022 - 01.2024

Architect & Project Manager

Price Architects
01.2021

Project Manager and Lead Architect

Rani Ziss Architects
01.2019 - 01.2020

Architect

Hollwich Kushner
01.2018

Architect

FrontOffice Tokyo
07.2017 - 11.2017

Architect, student position

GSArch, Gottesman-Szmecman
01.2016 - 01.2017

B.Arch. - Bachelor of Architecture

University of Ariel
01.2014 - 01.2019
Tamar CohenSenior Product Manager