Talya Ben Shitrit

Senior Data Scientist (02/2024 - Current)

• Researched and deployed advanced deep learning models, leveraging NLP and image processing, to accurately predict user demographics.
• Developed a multi-agent system that integrated diverse data sources to deliver holistic, user-facing insights.
• Led scalable deployment of transformer-based models on social media data, classifying diverse assets.

Data Scientist (01/2022 - 02/2024)

• Built generative AI capabilities using LLMs and image generation models with a robust pipeline for evaluation.
• Developed forecasting algorithms for product lifecycle trends using statistical methods to support data-driven decision-making.
• Initiated and developed new data analysis tools to improve transparency and support for the company's analysts.

Data Scientist (09/2019 - 01/2022)

• Designed and developed a medical-focused search engine from scratch, leveraging NLP techniques to optimize search relevance and enhance user satisfaction.
• Developed search results re-ranking models adapting to user interactions, improving satisfaction among healthcare users.
• Developed conversion prediction and marketing attribution models, leading projects from concept through deployment.
• Defined tracking events, KPIs, and conducted A/B testing to measure project impact and guide data-driven decisions.

Data Engineer (02/2019 - 09/2019)

• Developed and maintained ETL pipelines and data warehouse, ensuring data consistency and supporting analysis.
• Designed datasets and dashboards to provide product managers with actionable insights and facilitate strategic decisions.
• Automated data ingestion and transformation processes, improving efficiency and reliability of company-wide data.