Sue Campbell
South Elgin
Summary
Results-driven professional skilled in project management and team leadership within B2B marketing. Expertise in managing cross-functional teams and improving processes to support demand generation initiatives. Ready to leverage experience to enhance project outcomes and drive organizational success.
Overview
25
25
years of professional experience
Work History
Lead project manager | B2B marketing
Epsilon
Chicago
03.2008 - 03.2026
- Coordinated B2B campaign projects and milestones across Corporate Marketing, Analyst Relations, Creative, and Operations teams, ensuring timely and budget-compliant delivery.
- Kept teams focused on achieving defined goals, identified scope creep, and resolved issues and blockers.
- Delivered accurate and timely metrics to Marketing leadership through centralized project visibility.
- Streamlined processes and workflows while establishing standards and best practices for Project Management organization.
Demand Generation Marketing Manager
Epsilon
Chicago
10.2013 - 04.2020
- Shaped the demand generation strategy by executing and optimizing scalable campaigns to prospects and customers that influenced buying decisions, accelerated pipeline, and supported revenue growth..
- Analyzed performance metrics and created reports that enhanced executive-level decision-making.
- Collaborated with Product, Sales, and Marketing teams to align on lead generation goals.
Sr. Account Supervisor
Epsilon
Chicago
03.2008 - 09.2013
- Oversaw development and execution of multi-channel B2B marketing campaigns, driving substantial growth for Fortune 500 clients including U.S. Bank, TIAA, and Delta Airlines.
- Collaborated with creative team (writers, graphic designers, web developers) to design and execute strategies that adhered to deadlines and campaign budgets.
Senior Events Coordinator
Epsilon
McHenry
01.2007 - 02.2008
- Led planning and execution of large-scale events, growing the organization’s community outreach initiatives.
Sr. Account Executive
Epsilon
Westmont
01.2001 - 12.2006
- Managed nationwide multi-channel pharmaceutical
marketing campaigns and events that delivered
multi-million-dollar growth, tying client vision and
goals to strategies that achieved noteworthy results. - Led client account management to ensure service delivery and satisfaction.
- Developed strategic marketing plans to enhance client engagement and visibility.
- Coordinated cross-functional teams to execute client campaigns effectively.
Education
Bachelor of Arts - Journalism And English
Eastern Illinois University
Charleston, ILSkills
- Project management
- Budget management
- Project scheduling
- Requirements gathering
- Process improvement
- Cross-functional collaboration
- Team leadership
- Issue resolution
- Time management
Affiliations
- Tennis
- Fragrance
- Collage
- Thrifting
Timeline
Demand Generation Marketing Manager
Epsilon
10.2013 - 04.2020
Lead project manager | B2B marketing
Epsilon
03.2008 - 03.2026
Sr. Account Supervisor
Epsilon
03.2008 - 09.2013
Senior Events Coordinator
Epsilon
01.2007 - 02.2008
Sr. Account Executive
Epsilon
01.2001 - 12.2006
Bachelor of Arts - Journalism And English
Eastern Illinois University