Sinai Liani
Givatayim
Summary
Reichman University graduate with a dual B.A. in Business Administration and Psychology. Skilled in managing large-scale digital advertising and security operations projects for corporate clients across North America and Western Europe. Experienced in building strong, long-term client relationships, aligning project objectives with business goals, and ensuring delivery on time, on budget, and to the highest quality standards.
In previous roles, I developed marketing strategies within the security sector and successfully managed complex international operations—overseeing requirements gathering, action-plan design, personnel and subcontractor management, and continuous quality control.
I am now seeking a new challenge where I can combine my creativity, practical expertise, and academic foundation to create impactful solutions and drive organizational success.
Overview
9
9
years of professional experience
Work History
2025 Studio Account Manager | Creative Project Manager
Ocean Media
- Led end-to-end creative project management while serving as the key point of contact for corporate clients such as Mercedes-Benz, Smart (Colmobil group) and SABON. Built long-term relationships by understanding business goals and aligning creative output accordingly. Managed digital campaigns across teams, ensuring high-quality deliverables and on-time execution, while utilizing AI tools on a regular basis. Oversaw performance tracking and data analysis, delivering actionable insights and clear reporting that enhanced client satisfaction.
Executive Protection Agent (Project-Based)
SCS Security Crisis Solutions
01.2017 - Current
Marketing Strategy and Operations Manager
01.2019 - 01.2020
- This role included forming a marketing plan, setting strategies and budgets, and identifying and selecting service providers, negotiating terms, and managing ongoing collaborations with them.
Projects and Operations Manager – MEA Region
01.2017 - 01.2020
- Operational, Administrative, and logistical management of operations, both on planning and execution levels. Working closely with clients in executive roles, with subcontractors and limited budgets. Occasionally leading teams of up to 5 employees on the ground in security operations, in Israel and abroad.
Education
B.A. (Dual)
Reichman University
01.2023
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Beit Rimon Pre-Military Mechina
01.2011
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Alonei HaBashan Yeshiva High School
01.2010
Skills
- Account management
- Customer service
- Teamwork and collaboration
- Client relations
- Strategic planning
- Quality control inspection
- Team leadership
- Problem-solving
- Operations management
Languages
Hebrew - Native
English - Full Professional
German - Conversational
Military service
- 2014-Present › Reserve Duty, Duvdevan Unit
- 2012-2014 › Combat Soldier, Duvdevan Unit
- 2011-2012 › Pilots Course Cadet, IAF
Timeline
Marketing Strategy and Operations Manager
01.2019 - 01.2020
Executive Protection Agent (Project-Based)
SCS Security Crisis Solutions
01.2017 - Current
Projects and Operations Manager – MEA Region
01.2017 - 01.2020
2025 Studio Account Manager | Creative Project Manager
Ocean Media
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Beit Rimon Pre-Military Mechina
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Alonei HaBashan Yeshiva High School
B.A. (Dual)
Reichman University