Roy Rozentouler

Leading end-to-end product development

Led product strategy for B2B and B2C apps with a focus on adoption, engagement, and revenue growth.

• Launched marketing features, increasing product adoption by 20%.
• Delivered value-added content, boosting customer engagement by 30%+.
• Improved UX design, raising retention rates by 15%.
• Prioritized high-impact features, reducing time-to-market by 30%.
• Partnered with cross-functional teams, streamlining execution and delivery.
• Leveraged analytics, optimizing performance, and improving key KPIs.
• Managed product roadmaps and prioritize features based on market trends.
• Ensured compliance, meeting industry standards and building customer trust.

• Spearheaded revenue-generating SaaS product from ideation to launch, reporting directly to the CEO.
• Led cross-functional teams to deliver high-quality products on time and within budget constraints.
• Documented user stories, specifications, and product features into detailed requirements and communicated across teams.
• Improved product functionality with innovative design solutions, resulting in increased sales conversions of 12% YOY.

• Owned product backlog, ensuring alignment with business goals and stakeholder expectations.
• Enhanced employee efficiency by refining and optimizing internal flow for classified file management.

• Developed scalable solutions using .NET and Angular, ensuring robust client-server-side interactions.
• Integrated third-party APIs to enhance functionality and improve overall user experience on web platforms.
• Enhanced user experience by developing and implementing a responsive front-end interface for web apps.
• Brought in the company’s highest-paying customer and led the end-to-end development from concept to launch