Summary
Overview
Work History
Education
Timeline
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Roi Glazer

Roi Glazer

General Manager
Ra'anana

Summary

Visionary and commercially driven gaming executive with a proven track record of scaling top-grossing mobile titles and delivering sustained revenue growth. Expert in leading multidisciplinary organizations, shaping product vision, and executing high-impact strategies across live ops, monetization, R&D, and go-to-market functions. Currently General Manager of Solitaire Grand Harvest, a $300M+ revenue title, overseeing full P&L ownership, global strategy, and organizational leadership. Adept at aligning cross-functional teams toward growth, innovation, and long-term user value.

Overview

18
18
years of professional experience
4
4
years of post-secondary education
2
2
Languages

Work History

General Manager

Playtika
01.2024 - Current
  • Full executive ownership of Playtika’s flagship casual game, generating over $300 million in annual revenue.
  • Lead a global, cross-functional organization spanning Product, Marketing, Monetization, Live Ops, Analytics, R&D, and DTC, setting vision, goals, and execution strategy.
  • Defined and delivered a multi-year product roadmap focused on deepening engagement, improving retention, and expanding lifetime value.
  • Championed organizational restructuring and operational efficiency, improving cross-team alignment and delivery velocity.
  • Launched transformative economy and personalization initiatives, directly contributing to a high double-digit LTV uplift.
  • Represent the game in executive forums and Playtika’s strategic planning, reporting directly to senior leadership.

VP of Monetization, Customer Support & VIP

Playtika
01.2023 - 01.2024
  • Spearheaded strategic growth initiatives across monetization, VIP, and customer experience for the world’s top Bingo title.
  • Introduced revenue-driving frameworks and predictive models that elevated player LTV to record levels.
  • Enhanced VIP program engagement and scalability, strengthening retention of top-tier users.
  • Drove organizational realignment, uniting monetization and CRM into a cohesive performance unit.

Director of Monetization

Playtika
01.2021 - 01.2023
  • Architected end-to-end monetization strategies for Bingo Blitz, optimizing segmentation, offers, and pricing levers.
  • Rolled out scalable event economies and dynamic personalization features.
  • Collaborated with Analytics and Product to institutionalize data-informed decision-making processes.

Product Monetization Team Leader

Playtika
01.2020 - 01.2021
  • Led a high-performing team of monetization managers, owning critical revenue streams.
  • Developed KPI frameworks and test protocols to guide feature releases and monetization experiments.
  • Significantly increased event-based revenue and offer conversion rates.

Business Analyst

Playtika
01.2016 - 01.2019
  • Delivered critical business insights through SQL analysis and dashboarding.
  • Shaped product strategy via user segmentation, A/B testing, and performance analysis.
  • Acted as a strategic partner to product and executive leadership.
  • Improved business processes by analyzing current practices and recommending optimization strategies.

Commander, Field Intelligence Unit

Israel Defense Forces
01.2008 - 01.2011
  • Graduated with honors from commanders’ training.
  • Led elite intelligence teams in mission-critical operations.

Education

B.Sc. - Information Systems

Shenkar College of Engineering And Design
Tel Aviv, Israel
01.2012 - 01.2016

Timeline

General Manager

Playtika
01.2024 - Current

VP of Monetization, Customer Support & VIP

Playtika
01.2023 - 01.2024

Director of Monetization

Playtika
01.2021 - 01.2023

Product Monetization Team Leader

Playtika
01.2020 - 01.2021

Business Analyst

Playtika
01.2016 - 01.2019

B.Sc. - Information Systems

Shenkar College of Engineering And Design
01.2012 - 01.2016

Commander, Field Intelligence Unit

Israel Defense Forces
01.2008 - 01.2011

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Roi GlazerGeneral Manager