Razan Kaloti

• Develop, manage and deliver external and internal communications strategy for British Council projects in Education and Higher Education across MENA region.
• Deliver marketing and communications for programmes and operations ensuring consistency of message in press releases, articles / stories, briefing packs, print communication material, and digital channels.
• Manage contact management for British Council to ensure accuracy of database of key contacts and regular growth in key audiences receiving our communications and attending our events.
• Manage content on social media and country website.
• Initiate human and impact focused stories for internal and external channels.
• Work with MENA region and UK press teams to initiate stories and prepare press lines when needed.
• Manage crisis communications across MENA region

• Led regional communications (external and internal) , ensuring alignment to the regional and global communications strategy and plan, and monitors and evaluates impact.
• Provided strategic oversight in communicating the British Council’s profile to internal and external stakeholders; working closely with the global Corporate Communications and Global Network teams on any UK audience communications, including stakeholders.
• Overseen regional media relations activities.
• Managed CE transformation communications
• Supported Regional director internal and external communications
• Ensures that internal, change, media and stakeholder communications risks and issues are effectively managed and mitigated.
• Created and implemented internal and external communication plans to establish consistent and timely messaging.
• Managed crisis communications across MENA region
• Collaborated with internal stakeholders to design strategies for messaging and communications.

• Developed communications strategy and plan which aligned with British Council's global communications strategy, regional communications strategy and plan, enables country strategies and goals and supports country programmes and activities.
• Led development of Levant cluster strategic and operational strategy, ensuring planning and delivery of audience focused outcomes.
• Overseen communication activity of several countries including Jordan, Palestine, Lebanon, Iraq, Yemen and Syria, often with diverse needs and differing communication environments.
• Supported management of crisis communications and media relations in country, working closely with Regional Head of Communications.
• Strategic oversight of communication of British Council's profile to internal and external stakeholders in Levant cluster mainly in Education and Higher Education.
• Provided strategic advice to cluster leadership regarding marketing direction and activities.
• Identified and establish effective networks and strategic relationship with media and creative and digital partners.
• Maximised use of emerging technologies to analyse, benchmark, promoted and innovated marketing services.
• Measured and reported against key performance measures and annual plans.
• Ensured that market insights are interpreted and used effectively to inform development of communication activity to maximise audience reach.
• Overseen coordination, preparation and production of corporate publications and events within Levant cluster.

• Led delivery of internal communications plan across 17 countries in MENA region, acting as point of contact for all internal and change communications activities.
• Working alongside Head of communications and senior leadership team of British Council in MENA region developed internal communication plans and activities that supported region's vision and drives organisational performance.

Worked on a number of consultancies including:

• 2014, developing marketing and communication strategy for Bethlehem Municipality.
• 2013, developing social accountability promotional plan for GIZ Local governance programme.
• 2012, developing marketing and communication strategy for Al-Bireh Municipality.
• 2008, developing advocacy strategy for GIZ solid waste management project.
• 2004, Developing PR strategy for GIZ offices in Palestine.

• Developed, managed and delivered external and internal communications strategy for OPT office.
• Delivered external communications for programmes and operations ensuring consistency of message in press releases, articles / stories, briefing packs, print communication material, and digital channels.
• Developed marketing strategies and implementation plans for OPT teaching centres and exams services, products and projects.
• Managed contact management for British Council to ensure accuracy of database of key contacts and regular growth in key audiences receiving our communications and attending our events.
• Managed social media channels ( Facebook , twitter & YouTube) and content on country website.
• Initiated OPT focused stories to UK media , British Council UK and regional wide media channels.
• Worked with MENA region and UK press teams to initiate stories and prepare press lines when needed.

• Developed a communication strategy for organisation.

• Coordinated film production by coordinating with film maker and organisation.
• Overlooked design and production of Jerusalem Master Plan document

• Disseminating information about PRCS programs and services.
• Planning and carrying out program's annual plan of action.
• Organising several public awareness and promotional campaigns including safety at home, safety at work, limiting misuse of Palestine Red Crescent Society (PRCS) emblem and others.
• Establishing and maintaining PRCS dissemination coordinator's network in Palestine (fifteen members).
• Organising and facilitating training workshops for field coordinators in communication skills, public relations as well as how to disseminate information about PRCS.
• Promoting International Humanitarian Law (IHL) among Palestinian Public.
• Organising and training several modules for PRCS youth in communication skills.

• Led planning and implementation of of PR strategy for National Beverage Company (Coca-Cola)

- Content development, TOKTEN programme booklet