NOA CAMASSA

Launched and scaled a D2C specialty cold brew coffee brand with an innovative 'room service' concept.

• Created full brand identity, from logo to tone of voice and content strategy.
• Developed a direct sales system via Instagram, managing fulfillment, support, and loyalty-building.
• Using AI tools (e.g., ChatGPT, Canva, etc.) to optimize operations, content, and planning.
• Built strong relationships with suppliers, creating a reliable and personal supply chain.
• Known for warm, people-first customer interactions and community-building.

Led global operations and sales across distribution channels.

• Developed and launched product lines from concept to global distribution, ensuring market
  competitiveness.
• Supervised logistics for the U.S. warehouse and managed production in China.
• Managed Amazon Seller account.
• Oversaw distributor networks, set targets, and created custom marketing strategies.
• Built long-term partnerships with international teams through clear communication and trust.
• Negotiated manufacturing and pricing with empathy and firm strategy.

• Ensured compliance with international product standards and safety.
• Worked closely with factories to resolve issues and improve quality.
• Managed intellectual property and global legal processes with precision and diplomacy.
• Supported product development with a people-oriented mindset and cross-team coordination.

• Managed global trade shows from planning to execution.
• Negotiated with vendors and coordinated marketing assets.
• Acted as a reliable, intuitive support for the CEO and executive team.

• Managed client onboarding processes and ensured seamless transitions.
• Coordinated cross-functional teams to enhance customer experience.