Committed job seeker with a history of meeting company needs with consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
6
6
years of professional experience
Work History
Content & Sales Director / Head of Account Management
Strawberi Media
Chicago
06.2025 - Current
Drove content strategy, sales operations, and account management for six person startup managing over 12 client accounts.
Collaborated on client growth exceeding $500K in direct revenue and 50 million organic views in 2025.
Oversaw production of organic short-form content across Instagram, TikTok, YouTube, and Facebook.
Executed hiring processes including resume reviews, interviews, onboarding, and team development initiatives.
Managed outbound sales efforts including appointment setting, prospect research, and new client outreach.
Performed video editing with CapCut and optimized content for enhanced platform performance.
Compiled monthly dashboard reports detailing KPIs, engagement metrics, reach, and ROI for clients.
Conducted training sessions for new staff to improve team skills and productivity.
Content & Advertising Director
Guerrero Media
Chicago
07.2022 - 06.2025
Managed complete sales cycle from prospecting to closing for advertising partnerships.
Developed and maintained relationships with key advertising partners.
Created and implemented training programs to enhance sales performance.
Analyzed KPIs including conversion rates, deal size, and pipeline velocity.
Co-led sales teams, providing coaching to achieve revenue objectives.
Reviewed sales reports to assess KPIs such as conversion rates and average deal size.
Sales & Client Relations Associate
Ferrera Insurance Agency
Woodstock
06.2020 - 01.2022
Generated new leads through targeted marketing and strategic sales initiatives.
Enhanced client retention by identifying savings opportunities and premium discounts.
Developed strong client relationships, leading to increased referrals and repeat business.
Analyzed customer needs to provide optimal options, successfully upselling products and services.
Education
Bachelor of Arts - Public Relations
Illinois State University
Skills
Team leadership
Sales cycle management
Relationship building
Sales team training
Cold calling
Strategic marketing
Data analysis
Content strategy
Account management
Effective communication
Languages
English
Native/ Bilingual
Timeline
Content & Sales Director / Head of Account Management
Professor at International Academy of Engineering and Media Sciences - Media Sciences Division - Advertising Production DepartmentProfessor at International Academy of Engineering and Media Sciences - Media Sciences Division - Advertising Production Department