Melisa Valenzuela

• Founding Member of TRT Español: I was the first official member of TRT Español
• In only eight months, the channel became the third most important among TRT World's 13 digital platforms
• Creative Leadership in Video Production: Led the video team, creating engaging explainers and viral news content reaching over 500k followers on Facebook, 100k on Instagram and TikTok within just 8 months of launching
• Expertise in producing high-quality, engaging materials, including press releases, reports, articles, social media posts, and multimedia content (text, photos, videos, and audio).
• Skilled at leveraging social media platforms to enhance visibility and engagement, evidenced by rapid follower growth and viral content creation.
• Ability to establish effective collaborations and partnerships fostering coherent communication approaches and alignment of activities.
• A history of working within diverse, high-pressure environments to achieve organizational objectives.

• Proficient in developing impactful visual content that highlights children’s rights and needs, aligning closely with UNICEF’s mission.

Video Strategy Development and Campaign Alignment

• Developed adaptable video strategies tailored to align with the UNDP SDG Action Campaign goals, ensuring seamless collaboration with the Communications Section to optimize impact and messaging.
• Proven skill in designing communication strategies tailored to engage diverse audiences while promoting sustainable development goals

Content Adaptation and Video Production

• Adapted and repurposed existing campaign video materials, optimizing content for new platforms and ensuring consistency with campaign goals.
• Produced and edited multiple high-quality videos for the SDG Communications Department, showcasing proficiency in end-to-end video production, including conceptualization, script editing, visual storytelling, and post-production.

Field Reporting and On-Site Coverage

• Conducted on-site coverage of human stories, showcasing a deep understanding of complex, sensitive issues and the ability to deliver compelling narratives directly from the field.
  Covered significant topics, including Guatemalan Lives Upturned by Failed US Migration (supported by The International Women's Media Foundation), Sexual Violence Victims in Mexico Seek Justice, and Mexico Flies 81 Ukraine Refugees Out of Romania, demonstrating adaptability and resilience in dynamic environments.

Scriptwriting and Narrative Crafting

• Delivered precise, unbiased English scripts tailored for international audiences, meeting tight deadlines while maintaining clarity and accuracy.

Creative Content Development

• Developed multimedia content of image, text, video, and online components for cohesive multimedia news coverage, from planning to production.

Collaboration and Multimedia Expertise

• Developed an international media network capable of facilitating the distribution of humanitarian materials, ensuring timely and broad-reaching dissemination of critical information and resources

Adaptability in the Field

• Demonstrated strength in handling sensitive subjects with professionalism and empathy, ensuring the voices of affected communities are represented accurately.
  

• Company Overview: Founded a small media production company dedicated to create human-centered stories for international media outlets
• Managed all aspects of video production - from pitching, field production, and camera operation to scriptwriting and post-production
• Trading Guns for Footballs: Breaking the Cycle of Violence in Venezuela's Youth - Journeyman Pictures
• Venezuela: The Price of Piracy - Pearl Video
• Second Shift: Living with Hyperinflation in Venezuela - The Telegraph
• Venezuela's Gold Rush - IRIN TV
• On the Road with the Venezuelan Che Guevara - Telesur English
• Earthquake footage coverage - RUPTLY
• The Last Doctor of the Delta - ITV
• Left waiting: Africans caught in US-Mexico migration limbo - The New Humanitarian
• Sustainable Development Goals campaign, United Nations Information Center Mexico
• Various other topics
• Founded a small media production company dedicated to create human-centered stories for international media outlets

• Company Overview: News Agency
• Reported directly from the field, capturing breaking news stories as they unfolded
• This role required quick thinking, adaptability, and a commitment to delivering accurate and compelling reports under pressure for international audiences
• News Agency

• Company Overview: Digital and Broadcast News outlet
• Coordinated and conducted interviews with both local and international sources to deliver compelling stories
• Directed live social media streams on platforms like Facebook Live and Instagram, engaging audiences in real-time
• Produced news packages and translated content for daily broadcasts while pitching interesting news story ideas for web and social media
• On the ground, across Latin America and the Caribbean, I covered elections, social conflicts, and cultural stories in both English and Spanish
• Additionally, I streamlined workflows by organizing video databases and creating quality guidelines for video production teams
• Digital and Broadcast News outlet

• Company Overview: Media
• Organized and arranged interviews for cultural programs, ensuring authentic and engaging narratives
• Managed media accreditations and facilitated smooth live broadcasts
• Additionally, handled ENG equipment and satellite logistics to ensure flawless technical execution during productions
• Media

Strategic Communications and Advocacy

• Assisted in the development and implementation of communication strategies to raise awareness about human rights issues, aligning with organizational goals and values.
• Supported advocacy campaigns to engage diverse audiences, including policymakers, the media, and local communities.
• Developed and maintained a media contact database to support the dissemination of information and materials.
• Assisted in organizing press events and media briefings, ensuring clear and consistent messaging.
• Designed, developed, and launched the official UNHCR website, ensuring accessibility, functionality, and alignment with organizational goals.
• Created and managed the production of branded merchandising materials to support advocacy and outreach efforts.
• Copyedited various publications, ensuring clarity, consistency, and adherence to UNHCR’s tone and style guidelines.