Meir Rosman
Head Of Product | Product Leader | AI Product Strategy
Tel Aviv
Summary
Product leader with 12+ years of experience building data-driven consumer and B2B2C products, leading cross-functional teams, and turning ambiguous business challenges into clear product strategy and execution.
Former Head of Product at Playstudios, where I led 10 Product Managers and worked with 15 development teams on a product generating over $100M in annual revenue. In 2026, I focused on AI-era product strategy: advising startups, building prototypes, shaping discovery processes, and exploring how AI, automation, and agentic workflows can create new user and business value.
Strong across product strategy, customer discovery, UX, experimentation, AI-powered workflows, monetization, retention, and organizational leadership.
Overview
14
14
years of professional experience
Work History
Product Consultant
Freelance
03.2026 - Current
- AI Product Experience - Built and tested AI-powered product prototypes using LLMs, agentic workflows, and no-code/low-code tools.
- Applied AI tools to accelerate product discovery, user research, competitive analysis, UX writing, and roadmap development.
- Designed AI-assisted workflows for customer-facing and internal use cases, including education, relationship support, emergency operations, and operational platforms.
- Advised startups on identifying AI applications that deliver user value while avoiding unnecessary complexity.
- Explored and evaluated AI-native product patterns, including conversational interfaces and personalized recommendations, to enhance user engagement and insights.
Head of Product
Playstudios
02.2023 - 10.2025
- Management team member Defined and executed the long-term product vision and roadmap to align gameplay, features, and business objectives.
- Accountable for end-to-end user experience, ensuring product quality, stability, and player satisfaction.
- Collaborated with executive leadership and external stakeholders to align strategic roadmap with business goals.
- Led organizational change management, implementing structural reorganization, launching new development sites, and establishing scalable processes.
- Mentored and developed high-performing product team, enhancing studio leadership and fostering a strong cultural environment.
- Led cross-functional teams to define product vision and strategy aligned with company objectives.
- Directed product lifecycle management, ensuring timely delivery of high-quality gaming experiences.
- Implemented data-driven decision-making processes to enhance user engagement and retention metrics.
Team Leader, Product Management
Playtika
05.2021 - 02.2023
- Managed and coached a team of Product Managers, fostering innovation and strong execution.
- Mastered and implemented Scrum methodology, successfully integrating Agile practices across additional teams to improve velocity, transparency, and collaboration.
- Partnered cross-functionally across R&D, Design, and Operations to deliver impactful products.
- Championed data-informed decision-making for product optimization.
Product Manager
Playtika
01.2019 - 05.2021
- Designed and executed features to drive 15% YoY KPI growth.
- Spearheaded innovative feature development from ideation to production.
Business Development Manager
Eren Israel
01.2014 - 01.2018
- Of Eren Group, France
Strategy Consultant
Pareto Strategies
01.2012 - 01.2014
Education
International Executive MBA Graduate -
Kellogg-Recanati Program, Northwestern University (Illinois, USA) & Tel-Aviv University
United States01-2017
PPE - Philosophy, Political Science, Economics
Hebrew University
Jerusalem01-2012
Skills
Product analytics
Product backlog management
Product localization
User research
Product quality assurance
Data decision-making
Cross functional leadership
Accomplishments
2020–2021:
Twice Playtika’s Personal Recognition Award
2016–2017:
'Sayeret Matkal' Reserve Duty Excellence Honor
2012:
Employee of the Year, Pareto Strategies
2011:
Dean’s List, Hebrew University
Interests
Surfing, Yoga, Any team sport with a ball, Hiking
Timeline
Product Consultant
Freelance
03.2026 - Current
Head of Product
Playstudios
02.2023 - 10.2025
Team Leader, Product Management
Playtika
05.2021 - 02.2023
Product Manager
Playtika
01.2019 - 05.2021
Business Development Manager
Eren Israel
01.2014 - 01.2018
Strategy Consultant
Pareto Strategies
01.2012 - 01.2014
PPE - Philosophy, Political Science, Economics
Hebrew University
International Executive MBA Graduate -
Kellogg-Recanati Program, Northwestern University (Illinois, USA) & Tel-Aviv University