Laurie Hill
Pekin
Summary
Social Service Director with over 30 years of experience in long term care. Seasoned in building customer relationships with families and the community.
Overview
9
9
years of professional experience
Work History
Social Service Director
Accolade Healthcare of East Peoria
11.2022 - Current
- Ensure the needs of long-term care residents are met
- Maintain a community resource list
- Complete initial assessments
- Implement care plans
- Assist with discharge planning
- Document patient progress
- Coordinate family meetings
- Ensure regulatory compliance
Director of Business Development
Hallmark Healthcare of Pekin
07.2021 - 11.2022
- Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
- Developed growth plans by identifying key clients, key targets and priority service lines.
- Marketed and developed key accounts by favorably representing company at membership and community functions.
- Delivered informative presentations to industry professionals, providing valuable information on topics relevant to daily operations and company products and services.
Marketing Director
John Evans Supportive Living Community
05.2016 - 07.2021
- Planned and produced highly effective experiential marketing events.
- Executed updated marketing plans to increase branding exposure, customer traffic and sales.
- Updated web pages and social media profiles with engaging and current content.
- Strategically devised customer approaches, meeting sales objectives and capitalizing on emerging opportunities.
- Monitored competitive products and marketing activities to keep in line with consumer trends.
- Marketed products and services at tradeshows and promotional events.
Education
High School Diploma -
Pekin Community High School
05.1980
Skills
- Ensure the needs of our long-term care residents are met
- Maintain a community resource list
- Complete initial assessments
- Implement care plans
- Assist with discharge planning
- Document patient progress
- Coordinate family meetings
- Ensure regulatory compliance
Contact
Deb Lang, Administrator
309-202-9784
Samantha Krus, Admissions
309-453-5244
Timeline
Social Service Director
Accolade Healthcare of East Peoria
11.2022 - Current
Director of Business Development
Hallmark Healthcare of Pekin
07.2021 - 11.2022
Marketing Director
John Evans Supportive Living Community
05.2016 - 07.2021
High School Diploma -
Pekin Community High School
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