Summary
Overview
Work History
Education
Skills
Accomplishments
SUMMARY OF EXPERIENCE
Hobbies and Interests
Languages
Timeline
Generic

Krishna Sreedevi

Lisle,IL

Summary

A seasoned professional with 19 years of experience in Business Development of IT Consulting & Services, Software Sales Transformation Projects, Software Application and maintenance, Operations and Strategy Planning with extensive knowledge of complete business cycle to execute customer requirements and priorities. My strengths lie in my ability to obtain Increased sales and marketing of products and solutions and Service delivery I can drive and expand business through aggressive sales initiatives that deliver revenue growth, market share, and market penetration

Overview

13
13
years of professional experience

Work History

Director Sales

Asoft Consulting
05.2025 - Current

Key Responsibilities & Achievements:

  • New Business Development – Cloud & Data Services:
    Spearheaded growth initiatives in cloud solutions and data-driven services, targeting both staff augmentation and project-based engagements across diverse industry verticals.
  • Staff Augmentation & Project Delivery:
    Drove full-cycle business development for staff augmentation services while managing strategic cloud and data projects, ensuring seamless delivery and client satisfaction.
  • Team Leadership & People Management:
    Led cross-functional sales and delivery teams, fostering high performance and collaboration to exceed targets and maintain operational excellence.
  • Enterprise & Key Account Management:
    Managed a portfolio of high-value enterprise and strategic accounts, nurturing long-term relationships and driving client retention and expansion.
  • New Logo Acquisition – Chicago & Midwest:
    Successfully acquired new enterprise logos across the Chicago and broader Midwest region through targeted outreach, market intelligence, and consultative engagement.
  • Consultative & C-Suite Selling:
    Executed strategic, value-driven sales campaigns engaging C-level executives across IT and business units, positioning tailored cloud and data solutions aligned with client goals.
  • Market Intelligence & Asoft Best Practices:
    Maintained a strong pulse on industry trends, leveraging Asoft’s market-leading practices to provide innovative solutions and maintain competitive advantage.
  • Revenue, Contracts & Forecast Management:
    Oversaw contract negotiations and revenue pipelines, with consistent accuracy in forecasting ARR (Annual Recurring Revenue) and MRR (Monthly Recurring Revenue) to support financial planning.
  • Quarterly Forecasting & Strategic Planning:
    Delivered detailed quarterly forecasts and strategic insights, enabling data-driven decisions on territory planning, resource allocation, and growth strategy.

Sales Manager

Tata Communications Ltd
07.2024 - 05.2025
  • Handle North America purely hunting new business for customers from BFSI, Healthcare, Manufacturing, IT/ITES, and telco.
  • Maintain relationship with C level executives.
  • Develop new business through, customer networks, events and direct calls with targeted enterprise accounts.
  • Transformation projects based on: MPLS Infrastructure and DC DR migration Architecture Services Applications and Platform Monitoring Security resilience SDwan Hosting
  • New business development and logos for achieving revenue through individual contribution.
  • Cloud solution experience and MS Azure understanding – Establish right cloud strategy as per customer environments and provide T&M for cloud migration
  • Security and Network on Cloud design and evaluate issues related on security, governance, and risk compliance
  • Global partnerships – Genesys, Kalera, Cisco, Dell, HPE, and generate opportunities for IAAS, PAAS, Hosting managed, Security, CO location and web
  • Sales strategy in existing and new accounts.
  • RLS to be prepared for all closures with BAFO
  • Presales coordination and support
  • Key Achievements Northern trust CC resources at ACV 0f USD 650k ABSA – Sdwan deal closed at USD 2.8 Million 3M – New logo Consulting and Testing for USD 300k

Regional Sales

Tech Mahindra Ltd
05.2021 - 02.2024
  • Handle North America business for customers from BFSI, Telco, Smart city, verticals with a current target of USD 10 Million.
  • Maintain relationship with C level executives.
  • New business development through hunting new logos into targeted verticals.
  • Key accounts management, farming opportunities for competencies across Tech Mahindra
  • Transformation projects based on: ERP Applications Software – Process management, VRT, Conversion and Migration based models SAAS, Cloud and Managed Services T&M, Embedded solutions and Application Monitoring and Migration.
  • New business development and Consulting on Software and Cloud deals
  • Cloud solution experience and MS Azure understanding – Establish right cloud strategy as per customer environments and provide T&M for cloud migration
  • Azure expertise on Cloud infra and Data Analytics
  • Application (SAP and Oracle on Cloud and renowned) migration strategy
  • Security and Network on Cloud, design and evaluate issues related on security, governance, and risk compliance
  • Global partnerships - Azure, and generate opportunities for IAAS, PAAS, Hosting managed, Security, CO location and web
  • Sales strategy in existing and new accounts.
  • RLS to be prepared for all closures with BAFO
  • Internal Alliance management
  • Presales coordination and support
  • Onboarding new vendors and SME for support services
  • Business Forecasting and pipeline management
  • Work on SAP, Oracle, Salesforce
  • Single interface to efficiently manage on-premises resources, private or public cloud with TechM MPAC
  • Faster Migration of Applications to Azure Cloud with Tech Mahindra's Migration Accelerator to cloud solutions covering Artificial Intelligence, IoT, ERP and Analytics.
  • Fast, seamless, and secure migrations leveraging our automated toolsets and frameworks
  • Achievements: Added TANSECO (utility) as new logo, transformation deal closed with a size of 40 million USD (Technology involved – SAP, infrastructure, cloud migration, back up cloud, managed services Transformation deals for World bank for T&M of 38 resources for SCO BFSI JPMC for SAAS deal of USD 800k ACV (New Logo) Infra for Baker Tilly at a consulting, assessment and project cost of USD 220k (New Logo)

Business Development

Axiz Pty Ltd
12.2018 - 05.2021
  • In charge of driving Cisco business among gold partners, BFSI, Mining and Public Sector and drive specifically on Software solutions portfolio and carry a target of ZAR 140 Mil quarterly.
  • Responsible to meet the quarterly numbers, forecast on weekly basis and report to executives
  • Drive architecture across Software, Cloud, Managed services, Enterprise networking, IOT, Automation, among Gold to resellers
  • Responsible for BU’s growth on selected partners and meet them on weekly business to track on opportunities.
  • Keep account of Advanced Technology, services, Software renewal and subscriptions, cloud services.
  • Work based on the Architectures and Software solutions. Initiate on Firepower Customer Experience
  • Cover South African customers among all provinces for support and services and consulting.
  • Focus on the hyper converged solution of Software based Hyperflex. Market cover along with partners.
  • Key Achievements Added 28 new partners for business unit with an overall contribution of ZAR180 million Awarded best and preferred service provider FY 2019 Closed ZAR 600 million for the year 2019 FY

Head Sales

Secotorqube Techno labs
06.2012 - 11.2018
  • Hunt & farm enterprise business for Transformation, Software consulting and migration Cloud (SAAS, PAAS, IAAS) Virtualization, Converged / Hyper converged solutions, Enterprise networking and services, Consolidation, Data centre solutions, backup and recovery, Disaster recovery, Network security for BFSI,Govt
  • Manufacturing accounts in Uganda and focus on implementation and operational support.
  • Manage a team of 6 sales heads and 5 presales engineers with delivery and support.
  • Plan, implement and drive execution of sales strategy and create market intelligence to support competitive Landscape evaluation, handle escalation from client’s delivery, support, and operations.
  • Generate and work on new projects and direct technical team for effective delivery and support as per OEM compliance.
  • OEM management and relationship (Microsoft Azure, AWSSAP, Citrix, Cisco, VMware, Oracle)
  • Lead the entire team of business development, create new prospects, create & achieve company’s new business development targets.
  • Discuss with Management, define new business development goals, and undertake steps to meet targets.
  • Responsible for setting targets and planning quarterly business programs for Enterprise.
  • Responsible for the growth of the division, which contributes, more than 85% to the overall Organizational revenue, handle big -ticket clients, implement new strategies & plans to grow existing client base.
  • Key Achievements Converged Stack with SAP and Cloud migration for DR, converged infrastructure deal of USD 15 million with NITA USD 500k USD for Riham international and first installation of HP HC380 and hosted back up and security Oracle on cloud 800k USD with NSSF New Logo consulting and delivery support for FRB

Education

Diploma - Software Engineering

NIIT
Pondicherry
01.2004

Bachelor - Commerce

Pondicherry University
01.2016

Master - Business Administration

Anna University
01.2013

Skills

  • MS Office
  • Salesforce
  • Sales training and leadership
  • Revenue growth
  • Sales funnel management
  • Pipeline development
  • Deal closing
  • Sales team motivation
  • Sales process optimization
  • Territory management
  • Key account targeting
  • Sales pipeline management
  • Sales presentations
  • Client relationship management
  • Profitability optimization
  • Vendor management
  • Sales strategy development
  • Revenue forecasting
  • Competitive analysis
  • Client acquisition
  • Channel development
  • Sales leadership and training
  • KPI analysis
  • Marketing campaign analysis
  • Strategic account development
  • Business development and planning
  • Strategic planning
  • New business development
  • Rapport and relationship building
  • Solution selling
  • Relationship building
  • Sales projections
  • Decision-making
  • National account management
  • Brand-building strategies
  • Sales tracking
  • Account management
  • Goal setting and achievement
  • Budgeting and expenditures
  • Sales targeting
  • Competitor analysis
  • Price structuring
  • Closing techniques
  • Market trend analysis
  • Interdepartmental collaboration
  • Performance evaluations
  • Market intelligence
  • Sales process
  • Profitability assessments\
  • Account acquisition

Accomplishments

  • Worked in different continents and developed customer network
  • Have managed Sales teams of6 sales heads, 5 presales engineers with delivery and support

SUMMARY OF EXPERIENCE

  • Period Organisation Last Position Held Reason For Leaving
  • July 2024 to present Tata Communications Ltd Sr AM/ Regional Sales Manager
  • May 2021 - February 2024 Tech Mahindra Ltd Sr. Account Manager Regional Sales manager GSI account & Learning
  • Dec 2018 – May 2021 Alviva Shared Holdings LTd Business Development Manager Consulting role and named Account
  • Jun 2012 – Nov 2018 SECTOR QUBE Technologies - India Head Sales - Africa & India Overseas Exposure and Learning
  • Jun 2008 – May 2012 VIRTU Technologies- India Sales Manager Career advancement
  • Apr 2006 – May 2008 H Power Manpower- India Sales Executive Pursue IT & BD careers

Hobbies and Interests

Golf, Reading, Yoga, Travelling and Reading

Languages

English
Full Professional

Timeline

Director Sales

Asoft Consulting
05.2025 - Current

Sales Manager

Tata Communications Ltd
07.2024 - 05.2025

Regional Sales

Tech Mahindra Ltd
05.2021 - 02.2024

Business Development

Axiz Pty Ltd
12.2018 - 05.2021

Head Sales

Secotorqube Techno labs
06.2012 - 11.2018

Bachelor - Commerce

Pondicherry University

Master - Business Administration

Anna University

Diploma - Software Engineering

NIIT
Krishna Sreedevi