Juliana Areiza Arboleda
Waukegan
Summary
Dynamic Visual Merchandiser with a proven track record at Target, recognized for transforming retail environments to enhance customer engagement and drive sales growth. Expertise in mannequin styling, product display, and brand presentations facilitates the creation of compelling visual narratives. Bilingual in Spanish, fostering strong connections with diverse guest demographics and team members, significantly contributing to a notable increase in revenue through effective product knowledge management. Career aspirations include further advancing visual merchandising strategies to optimize retail performance.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Visual Merchandiser
Target
Niles
08.2023 - Current
- Inspected existing displays regularly to ensure they were up to company standards.
- Restructured merchandising strategy to promote high value and products.
- Organized engaging front-facing displays to capture customer interest and drive revenue growth.
- Constructed and installed signs and sale banners for special events and clearances.
- Kept work areas clean, neat and organized for optimal productivity and worker safety.
- Utilized space planning software to create effective floor layouts, optimizing product placement and customer flow.
- Created window and in-store displays to promote new product launches.
- Trained team members on visual merchandising standards and practices to ensure store-wide consistency.
- Organized store layout, fixtures and visual merchandising standards.
- Managed visual merchandising calendar, keeping track of all upcoming promotions, events, and seasonal changes.
- Monitored weekly, monthly and quarterly achievement goals.
Style Consultant
Target
Gurnee
03.2023 - 07.2023
- Maintained a clean, organized inventory and curated displays of rotating seasonal clothing
- Anticipated customer needs and provided them with high quality service while upholding brand standards and values to ensure customer satisfaction
- Guided customers through the process of successfully finding their ideal styles
- Meticulously handled POS system transactions including credit, cash, gift cards, coupons to ensure seamless and accurate cash flow
- Actively stay informed about latest sales offering and loyalty programs
- Developed ideas with the leader for visual merchandising to successfully attract, engage and motivate customers to purchase
- Successfully execute price changes in order to keep everything up to date in the department
Secretary
Carthage Commuter Association
09.2022 - 12.2022
- Develop leadership skills
- Engage in the Carthage community to make connections
- Keep the process of meetings
Member Services
Velocity Consulting
02.2022 - 10.2022
- Create social media strategy for the Kenosha Visiting Nursing Association to have a bigger social media presence
- Design brochures to increase patient population
- Social media campaign idea to increase website traffic
- Created post cards for donations with my team
Student Assistant
Berry Insurance
04.2022 - 05.2022
- Conduct a social media audit through the class project
- Encourage engagement for new followers
- Create loyalty and grow followers
- Social media campaign idea to generate new customers
Education
Bachelor of Arts - Business Marketing and Management
Carthage College
12.2022
Skills
- Detail oriented
- Technically savvy
- Mannequin styling
- Color theory
- Visual storytelling
- Brand presentations
- Product placement
- Display building
- Guest engagement
- Workload planning
- Bilingual Spanish
- Problem solving
- Product display
- Remerchandising
- Cross-merchandising
- Organizational skills
- Brand marketing
- Product knowledge
- Planogram resets
- Visual merchandising
- Customer service
- Reliable
- Deadline driven
- Time management
Accomplishments
- Help a red store make it's way back on track with making more sales by transforming each department in style by making the space more shoppable and inviting to the guests, easy to navigate, organize, clean, and neat.
Languages
Spanish
Native/ Bilingual
Certification
- Outlook: Time Management with Calendar and Tasks
- Conducting a SWOT Analysis
- Google Forms Essential Training
- Salesforce Essential Training
Timeline
Visual Merchandiser
Target
08.2023 - Current
Style Consultant
Target
03.2023 - 07.2023
Secretary
Carthage Commuter Association
09.2022 - 12.2022
Student Assistant
Berry Insurance
04.2022 - 05.2022
Member Services
Velocity Consulting
02.2022 - 10.2022
Bachelor of Arts - Business Marketing and Management
Carthage College
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