Javier Perez
Chicago
Summary
Accomplished media strategist with expertise in campaign management and budget tracking at Spark Foundry. Proficient in digital analytics and bilingual in Spanish, enhancing client satisfaction through clear communication. Successfully managed over 30 campaigns, leveraging skills in SEO and SEM to drive results. Recognized for fostering strong client relationships and delivering strategic insights.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Personal Assistance
Illinois Department of Rehabilitation Services
01.2020 - Current
- Create a safe and fun environment for children to learn and grow, thus reducing their anxiety and helping them learn complex vocabulary.
- Maintain open and regular communication with parents, fostering a strong understanding of their child’s preferences, interests, and development milestones.
- Develop and implement engaging educational activities and games tailored to each child’s interests and developmental level, promoting cognitive and emotional growth.
Media Planning/Strategy
Spark Foundry
10.2023 - 07.2024
- Managed media buys and developed over 30 campaigns across diverse channels for other investment teams, ensuring accuracy and efficiency using platforms such as Prisma. Oversaw digital campaign management systems and media math.
- Administered Jira, creating and managing over 30 tickets for investment teams, ensuring timely campaign launches with necessary adjustments.
- Leveraged the Ad Serving Calculator Doc Sheet to analyze planned programmatic forecasts and determine the expected impressions for clients.
- Created and updated plan sheets for a total of six brands, providing clients with up-to-date budget information across various channels, ensuring accurate financial tracking and enhancing client satisfaction through clear and timely communication.
Education
Apprenticeship - Digital Marketing Apprentice
COOP
Chicago, IL03.2023
Bachelor of Arts - Business Management
Southern New Hampshire University
Manchester, NH01.2022
Associates - Science, General
Harold Washington College
Chicago, IL12.2018
Skills
- Skills:
- Bilingual Spanish (native)
- Digital skills: Microsoft Word, PowerPoint, Excel, and Microsoft Team SEO, SEM, and paid social media planning, Prisma, Jira, and Ad Serving Calculator
- Going Places: Professional Networking Certificate
- Google Ads and Google Video Ads Certificated
- Media planning
- Campaign management
- Budget tracking
- Digital analytics
- Market research
Certification
PENDING:
- Udemy:
- Leveraged AI tools, including ChatGPT and prompt engineering, to create innovation and effective marketing strategies.
- Engineered and deployed professional websites using WordPress, Elementor, and WooCommerce for e-commerce functionality.
- Applied principles of psychology-driven marketing, analyzing 21 cognitive biases to understand consumer behavior and craft persuasive campaigns.
Languages
English
Professional
Spanish
Elementary
Timeline
Media Planning/Strategy
Spark Foundry
10.2023 - 07.2024
Personal Assistance
Illinois Department of Rehabilitation Services
01.2020 - Current
Apprenticeship - Digital Marketing Apprentice
COOP
Bachelor of Arts - Business Management
Southern New Hampshire University
Associates - Science, General
Harold Washington College
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