Summary
Overview
Work History
Education
Skills
Websites
Languages
Timeline
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Ilya Bezruchko

VP Of Marketing
Tel Aviv

Summary

Dynamic and results-driven professional with over 10 years of experience in leading innovative marketing initiatives, integrated sales strategies, and high-impact digital projects across diverse industries. Proven track record of driving revenue growth, enhancing brand recognition, and launching data-driven marketing campaigns that deliver measurable results.

Overview

12
12
years of professional experience
4
4
years of post-secondary education

Work History

VP of Marketing & Co-Founder

BeeWorking
04.2018 - 07.2024
  • Co-founded and led the marketing and business development efforts for BeeWorking, growing the coworking space from 853 m² to 5,200 m² within two years.
  • Developed and executed growth strategies that attracted both local and international entrepreneurs, fostering a thriving community of innovators.
  • Secured strategic partnerships and sponsorships that fueled the expansion and growth of the coworking space.

Chief Marketing Officer

Coworking Platforma
03.2017 - 04.2018
  • Spearheaded all marketing activities, including the development and execution of omni-channel marketing strategies that resulted in 35% pre-sale rate of new coworking spaces before their official launch.
  • Collaborated with the sales department to create an integrated marketing-sales approach that boosted occupancy rates to 90% post-launch.
  • Established key partnerships within the coworking community and Ukrainian IT sector, enhancing brand visibility and community engagement.
  • Analyzed and optimized marketing campaigns, using data-driven insights to continuously improve performance and drive growth.

Head of Digital Projects

Kyiv Smart City
09.2016 - 03.2017
  • Directed the development of web and mobile applications, including the Kyiv Smart City Wallet app, from concept to successful implementation.
  • Managed a diverse team of developers, designers, and project managers, ensuring timely delivery of high-quality digital solutions.
  • Collaborated with local and state authorities to develop innovative digital solutions that addressed complex urban challenges.


Chief Marketing Officer & Creative Director

Gloss.ua
03.2012 - 09.2016
  • Played a pivotal role in transforming Gloss.ua into a leading lifestyle and entertainment platform, driving both creative and marketing strategies that resulted in significant revenue growth and brand recognition.
  • Spearheaded the creation of visually compelling content and multimedia projects, collaborating closely with photographers, designers, and journalists to produce high-quality articles, videos, and interactive experiences.
  • Developed and implemented a comprehensive brand identity overhaul, modernizing the platform’s look and feel to align with emerging trends and resonate with a younger demographic.
  • Managed and mentored a talented team of creatives.
  • Established strong relationships with key advertisers and partners, leveraging creative campaigns to drive online advertising sales and increase revenue streams.

Education

Bachelor of Science - Journalism

Kyiv National University of Culture And Arts
Kyiv
09.2010 - 06.2014

Skills

Organizational Development

Human Resources Management

Digital Transformation

Corporate Communications

Websites

Languages

Ukrainian, Russian
Native language
Hebrew
Intermediate
B1
English
Proficient
C2
German
Elementary
A2

Timeline

VP of Marketing & Co-Founder

BeeWorking
04.2018 - 07.2024

Chief Marketing Officer

Coworking Platforma
03.2017 - 04.2018

Head of Digital Projects

Kyiv Smart City
09.2016 - 03.2017

Chief Marketing Officer & Creative Director

Gloss.ua
03.2012 - 09.2016

Bachelor of Science - Journalism

Kyiv National University of Culture And Arts
09.2010 - 06.2014

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Ilya BezruchkoVP Of Marketing