Guido Juliano
VP, Business Operations And Compliance
Raanana,M
Summary
Results-oriented individual well-versed in interfacing and consulting on business processes to drive results based on sound overall business judgment.
Results-driven Operations Executive with forward-thinking approach centered on company success and competitive growth. Demonstrated record of success in building successful teams and managing profitable operations.
Overview
9
9
years of professional experience
3
3
Languages
Work History
VP, Client Operations and Compliance
Mediaocean (formerly Flashtalking / Protected Media)
04.2024 - Current
- Spearheading a dynamic Verification Operations group comprising three core teams: Account Management, Solution Engineering and Data Analysis functions. Each managed by a Team lead who reported to me.
- Orchestrating MRC compliance initiatives, managing ongoing audits, and securing industry-leading accreditations to ensure the highest standards of data integrity and operational excellence. (MRC, TAG, SOC2, GDPR)
- Developed and implemented training programs to ensure adherence to regulatory standards in tandem with providing consistent Excellent client service, resulting in improved compliance & retention metrics across the organization.
- Collaborated with cross-functional teams to optimize operational workflows, focused on reducing turnaround times and increasing effectivity.
- Created and implemented broad schema of automated monitoring flows, necessary for growth at scale.
- Collaborated with senior management to develop strategic initiatives and long term goals.
Senior Director, Verification Operations
Mediaocean (formerly Flashtalking / Protected Media)
03.2023 - 05.2024
- Oversaw verification services including IVT detection, Viewability measurement, and Brand Protection, as an MRC-accredited vendor.
- Mentored and trained junior and experienced staff on best practices in verification operations, how to leverage to improve our unique service, contributing to team skill development and performance improvement.
- Managed a team consisting of Account Management (TAMs), Tier 1 Research (Data Analyst), and Tier 1 Technical Support (Solution Eng).
- Deep collaboration with RND and Research, assisting with feedback and Quality assurance for latest developments.
- Compliance duties, including MRC and TAG audits.
Director of Commercial Support, Verification
Mediaocean (formerly Flashtalking / Protected Media)
03.2021 - 04.2023
- Oversaw verification services, including IVT detection, Viewability, and Brand Protection as part of an MRC-accredited vendor suite.
- Led a multifunctional operations team, including TAMs, SEs, and Data Analyst.
- Streamlined operational workflows by integrating advanced verification tools, significantly improving process efficiency and accuracy.
- Established baseline process to enable scale. This includes initiatives to automate and scale our operational monitoring flows, onboarding of prospects, and providing consistent service with acceptable SLAs.
- Developed training programs for staff on commercial support methodologies, including Presales areas, fostering a culture of continuous improvement and accountability.
Customer Success Team Leader
Mediaocean (formerly Flashtalking / Protected Media)
04.2020 - 03.2021
- Led customer success efforts for an innovative cybersecurity solution for fighting online advertising fraud (Protected Media, acquired by FlashTalking).
- Directly managed Tier1 / Strategic accounts. This included daily monitoring, QBRs, real-time support, and relationship cultivation.
- Led cross-functional teams to enhance customer onboarding processes, significantly improving user satisfaction and retention rates. I.e., built and executed dedicated Workhsops to enrich and align various team members on our offering and terminology.
- Developed and implemented customer feedback systems that identified key areas for improvement, driving product enhancements.
- Analyzed customer data to identify trends and insights, providing actionable recommendations that improved service delivery. This was done using our Google Analytics suit to identify and monitor actual usage in our dashboard.
Head of eCommerce Marketplace
Syte.ai
03.2019 - 04.2020
- Led a separate and innovative business unit focused on examining, evaluating, and operating various use-cases of Syte’s Visual Discovery AI, reporting directly to the CEO.
- Managed hands-on partner relationships, responsible for ongoing performance, communication, and growth planning with partners including Samsung Global, Snapchat, Huawei, and others.
- Structured and defined the Marketplace value proposition, creating a clear qualification and onboarding process and establishing clear GDPR compliance guidelines.
- Facilitated the Sales department by empowering Syte’s SaaS offering with the Marketplace opportunity, which has a proven track record for closing deals in the eCommerce retail industry.
- Led the development and execution of eCommerce strategies, driving significant improvements in marketplace visibility and performance.
- Implemented data-driven insights and analytics to refine marketing strategies, increasing overall customer retention and satisfaction.
- Managed vendor relationships to negotiate competitive terms, contributing to improved profit margins.
Head of Strategic Partnerships
Winclap, LatAm and Israel
05.2017 - 03.2019
- Planned the strategic positioning of Winclap’s products (media, analytics, attribution, creative services) for each strategic partner to support company goals.
- Managed 12-20 medium-enterprise-size partners, including Google, Facebook, Liftoff, Appsflyer, Adjust, and others. Established performance-oriented KPIs and was responsible for partner health, satisfaction, and activity growth.
- Responsible for the training of the Partner’s Success team, onboarding new account managers, and defining processes and goals to ensure partner satisfaction.
- Developed and executed strategic partnerships, enhancing collaboration and driving growth opportunities across diverse markets.
- Identified and pursued new partnership opportunities, resulting in increased visibility and market share within targeted regions.
- Analyzed market trends and competitive landscape to inform partnership strategies, promoting data-driven decision-making across the organization.
Education
MA - Organization Development practitioner
IDC, Herzliya
01.2013
BA - Behavioral Science
The Academic College, TLV
01.2011
Skills
Team building, training, and mentoring
Client “centric” mindset
Critical observation and detail-oriented
Cross-functional collaboration
Process automation
Operations management
MRC compliance
GDPR compliance
Operational excellence
Audit management
Process improvement
Timeline
VP, Client Operations and Compliance
Mediaocean (formerly Flashtalking / Protected Media)
04.2024 - Current
Senior Director, Verification Operations
Mediaocean (formerly Flashtalking / Protected Media)
03.2023 - 05.2024
Director of Commercial Support, Verification
Mediaocean (formerly Flashtalking / Protected Media)
03.2021 - 04.2023
Customer Success Team Leader
Mediaocean (formerly Flashtalking / Protected Media)
04.2020 - 03.2021
Head of eCommerce Marketplace
Syte.ai
03.2019 - 04.2020
Head of Strategic Partnerships
Winclap, LatAm and Israel
05.2017 - 03.2019
BA - Behavioral Science
The Academic College, TLV
MA - Organization Development practitioner
IDC, Herzliya