Gordon Williamson
Elgin,IL
Summary
Highly accomplished, results-driven professional with over 23 years of B2B SaaS sales experience, specializing in complex enterprise solutions. Proven leader in building and scaling high-performing sales teams, consistently exceeding multi-million-dollar quotas while driving significant revenue growth for esteemed organizations such as Eptura, Idelic, and Lytx. Expertise in strategic account planning and team development positions this candidate to effectively contribute to a senior-level role. Passionate about leveraging extensive industry knowledge to foster innovation and achieve organizational success.
Overview
23
23
years of professional experience
Work History
Enterprise Account Executive
Eptura
05.2024 - Current
- Company Overview: Eptura is a company specializing in software solutions for workplace and asset management.
- Achieved 115% of 2024 quota (prorated), with quotas of $1.5 Million ARR.
- Developed and executed a comprehensive regional strategic plan, demonstrating a high level of strategic thinking.
- Collaborated with engineering, customer success, and professional services teams to deliver smooth client outcomes.
- Sold solutions related to space management, facility management, asset management, and workplace experience.
- Assisted large organizations in optimizing workplaces for hybrid work and improving overall efficiency.
- Showcased the value of Eptura’s unified platform in connecting people, places, and assets.
Enterprise Account Executive
Idelic
10.2021 - 05.2024
- Company Overview: Idelic is a safety and operations-focused software provider rooted in the trucking industry.
- Consistently exceeded annual revenue targets, attaining 115% of a $1.5M ARR quota in 2022 and 108% in 2023 by successfully promoting Idelic's value proposition to new customers.
- Developed and implemented a comprehensive regional strategic plan, reflecting advanced strategic thinking and driving all new net business.
- Created and led regional sales campaigns, achieved key financial metrics, and maintained the overall health of the business.
- Collaborated with cross-functional teams, including engineering, customer success, professional services, integrations, inside sales leadership, and corporate functions—to ensure seamless client outcomes and drive success.
Regional Sales Manager/Commercial Leader
Lytx
01.2019 - 10.2021
- Company Overview: Provider of video telematics, analytics, safety, and productivity solutions for commercial and public sector fleets.
- Expanded the Midwest direct sales team from 1 to 6 Account Executives to support growth in the mid-market and enterprise segments.
- Increased regional revenue to $5 million, consistently meeting and surpassing personal and team quotas, reaching 121% attainment in 2019 and 159% in 2020.
- Created and implemented a regional strategic plan, which included hiring and developing sales personnel and launching targeted sales campaigns.
- Collaborated with cross-functional teams such as engineering, professional services, and corporate departments.
- Managed and forecasted results in SFDC while overseeing expenses to achieve regional profit targets.
- Recognized as a President's Club member in both 2019 and 2020.
Director of Sales
Uptake Technologies
12.2017 - 12.2018
- Led digital transformation initiatives for industrial clients, utilizing open software solutions based on data science and machine learning.
- Accountable for $8.4MM in team revenue and $4MM in individual sales performance.
- Developed and implemented a comprehensive regional strategic plan, demonstrating advanced strategic leadership.
- Expanded the sales team from one to ten Account Executives, resulting in an increase of annual regional revenue to $10 million.
- Oversaw all facets of the sales cycle including lead generation, product demonstrations, contract negotiation, implementation support, training, and ROI analysis.
- Collaborated with engineering, customer success, and professional services teams to ensure successful client outcomes.
- Consistently generated new business through proactive prospecting, attending industry events and networking groups, and leveraging referrals.
- Managed complex sales cycles ranging from 4 to 15 months, with deal values between $32,000 and $5.5 million.
- Translated operational KPI improvements into quantifiable financial returns and crafted credible ROI statements; effectively communicated technical concepts to diverse audiences through solution-based selling.
- Demonstrated exceptional interpersonal, written, and presentation skills, as well as strong relationship management abilities.
- Maintained an average of 12–15 client appointments per week while working towards annual unit sales quotas.
Sr. Account Executive & Channel Management
Verizon Telematics
06.2012 - 12.2017
- Company Overview: Comprehensive fleet and mobile workforce solutions
- Awarded Account Executive of the Month (Jan. & June 2013) and Year (2014)
- Exceeded quotas: 289% in 2014, 152% in 2016 ($600K–$1.25M ARR)
- Generated monthly new sales through prospecting, networking, and trade shows
- Closed complex deals (4–7 months sales cycle; $32K to $1.5M revenue)
- Collaborated with internal teams to develop fleet management leads
- Translated operational KPIs into financial ROI for clients
- Communicated technical concepts to diverse audiences, solution selling
- Maintained 12–15 weekly appointments and managed annual quota
- Managed full sales process: lead generation, demos, contracts, training, and ROI analysis
National Account Executive
Schumacher Electric
01.2010 - 05.2012
- Company Overview: Manufacturer of battery chargers and power inverters for the automotive aftermarket
- Managed outside sales agencies nationwide, driving sales and establishing Schumacher as an industry leader.
- Developed promotional materials and handled a $7M book of business.
- Delivered training courses and conducted in-person sales calls with buyers and executives across the Automotive Aftermarket sector.
- Conducted monthly sales analysis and submitted forecasts to maintain product stock levels.
- Represented the company at trade shows to support distributor sales and educate customers.
- Utilized Facebook, Twitter, and YouTube to expand global customer engagement.
National Account Manager
AT&T
06.2005 - 11.2009
- Company Overview: Telecommunications company that creates a world where everything works
- Specialized in solution selling to organizations ranging from $5 million to $200 million in annual revenue, offering over 200 diverse products.
- Consistently achieved and maintained assigned key account sales quotas by originating and developing significant high-level business from a portfolio of established relationships.
- Focused on building strong relationships with executive clients, playing a leading role in new business negotiations by leveraging deep product knowledge and aligning with key sales objectives.
- Managed both pre- and post-sales activities, including delivering customer presentations, preparing price quotes, responding to RFPs/RFIs, and overseeing project management during new acquisitions, in addition to providing day-to-day customer support.
- Regularly submitted accurate sales forecasts and maintained a robust pipeline to ensure ongoing business development.
- Averaged 12–15 appointments per week, demonstrating strong activity and outreach within the territory.
- Surpassed quota performance, finishing each year from 2006 to 2009 at over 120% of target.
Web Conferencing Specialist, Information and Technology Services
MCI Conferencing
05.2002 - 05.2005
- Delivered 105% of annual revenue quota, growing territory revenue from $50,000 to $2,000,000.
- Sales Rep of the Year Awarded for 2002, 2003, and 2004.
- Built and maintained Fortune 500 accounts in partnership with field reps.
- Led demos and presentations for C-level executives.
- Managed major accounts across the northeast region, including Fleet, Xerox, EMC, Avon, Corning, Iron Mountain, and One Beacon Insurance.
Education
Bachelor of Arts - Speech Communication with concentration in Business Administration
Eastern Illinois University
Charleston, Illinois01.2002
Skills
- Proficient in MEDPICC and Solution Selling
- Proficient in Salesforce and HubSpot
- Leadership: Team Leadership, Sales Strategy, Account Planning & Development
- Sales Execution: Complex Sales Cycles, Enterprise Account Management, Negotiation, Forecasting
Timeline
Enterprise Account Executive
Eptura
05.2024 - Current
Enterprise Account Executive
Idelic
10.2021 - 05.2024
Regional Sales Manager/Commercial Leader
Lytx
01.2019 - 10.2021
Director of Sales
Uptake Technologies
12.2017 - 12.2018
Sr. Account Executive & Channel Management
Verizon Telematics
06.2012 - 12.2017
National Account Executive
Schumacher Electric
01.2010 - 05.2012
National Account Manager
AT&T
06.2005 - 11.2009
Web Conferencing Specialist, Information and Technology Services
MCI Conferencing
05.2002 - 05.2005
Bachelor of Arts - Speech Communication with concentration in Business Administration
Eastern Illinois University
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