Genevieve Kyle
Chicago
Summary
Motivated marketing professional specializing in creator marketing, recognized for reliability, collaboration, and proactive campaign support. Experienced in executing campaigns and managing relationships with clear, effective communication. Committed to continuously expanding industry expertise and contributing to innovative, data-driven marketing initiatives.
Overview
4
4
years of professional experience
Work History
Jr.Cordinator
Edelman
Chicago
2023.11 - Current
- Built strong relationships with company Business Affairs team, supporting formal offers and agreements for various accounts.
- Vetted, edited, and trained on a rigorous vetting system for over 2,000 influencers, celebrities, and business owners.
- Established and nurtured ongoing relationships between creators and managers, facilitating effective collaboration.
- Reviewed content and concepts submitted by creators
- Managed internal processes, including tracking systems and payment processing, to ensure operational efficiency.
AAE
Edelman
Chicago
2022.06 - 2023.11
- Collaborated with Sanofi and other health brands to support Icy Hot marketing efforts.
- Coordinated account deliverables by organizing call notes, events, and processing payments.
- Created a social program for brand ambassadors.
- Conducted brand analysis for Icy Hot competitors to inform brand strategy development.
Magazine Free Lancer
Mission Magazine
Chicago
2022.05 - 2022.12
- Pitch, wrote, researched, and interviewed cultural trends for website featured articles.
- Assisted in research, and published in magazines' 6th issue.
- Collaborated with the Editor-in-chief to organize a disability summit.
Intern
Laundry Service
Chicago
2022.01 - 2022.05
- Supported account's social strategist by assisting with campaign development and execution.
- Collaborated with social media manager to enhance copy quality and alignment with brand voice.
- Collaborated with the account director on scope writing processes.
- Reviewed creative materials alongside accounts and project management.
- Compiled and organized notes for strategy and analytics teams to streamline post-call analysis.
Education
Bachelor of Arts -
Loyola University of Chicago
Chicago, IL2022-05
Skills
- Contract management
- Administrative support
- Time management
- Trend analysis
- Problem Solving
- Collaboration
- Communication
Timeline
Jr.Cordinator
Edelman
2023.11 - Current
AAE
Edelman
2022.06 - 2023.11
Magazine Free Lancer
Mission Magazine
2022.05 - 2022.12
Intern
Laundry Service
2022.01 - 2022.05
Bachelor of Arts -
Loyola University of Chicago