Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
5e
Emily Gonzalez

Emily Gonzalez

Chicago

Summary

Professional in digital marketing and event coordination with a proven record of creating and executing successful online marketing campaigns and events.. Leveraging a blend of strategic insight and hands-on expertise, I have consistently delivered impactful solutions to enhance brand visibility, drive targeted traffic, and optimize conversion rates. Proficient in utilizing a diverse range of digital channels, including social media, SEO, email marketing, and content creation.

Overview

3
3
years of professional experience

Work History

Social Media and Digital Specialist Intern

Barry Sweets
Chicago, IL
2024.01 - Current
  • Developed and executed social media strategies, boosting follower engagement by 60% in 4 months.
  • Crafted engaging content for Instagram and Facebook, achieving a 40% increase in organic reach.
  • Utilized tools like Google Analytics and Meta Analytics to track social media performance and deliver actionable insights.
  • Coordinated digital marketing initiatives across teams for product launches and pop-up events.
  • Directed social media team to craft dynamic content plans in alignment with broader organizational messaging goals.

Social Media Marketing Intern

Endeavor Health - Evanston
06.2023 - Current
  • Conduct 25+ daily updates to social media profiles to boost the company's online presence.
  • Supported branding, digital marketing messaging, and advertising campaigns by engaging with 2 million followers on various social media platforms on LinkedIn, Twitter, Facebook, and Instagram, and TikTok pages
  • Boosted posts daily for all six hospitals to raise awareness of health conditions and promoted a healthy lifestyle.
  • Researched and analyzed industry trends to inform search marketing strategies each month.
  • Collected and analyzed social media metrics such as engagement and impressions per post.
  • CRM email marketing coordinator across five weekly newsletters across all systems with an 80% click rate.
  • Reputation management for our social media listening posts to better understand our audience's performance and engagement.

Social Media Engagement and Events Manager

Familia Kitchen
06.2023 - Current
  • Established strong relationships with vendors, securing optimal pricing and service quality for events.
  • Managed budgets effectively, optimizing allocation of resources to maximize event impact.
  • Maximized revenue opportunities through strategic sponsorship partnerships that aligned with client objectives.
  • Scheduled daily posts across Facebook, Instagram, Youtube, and Pinterest with a following of 40k followers in the past 3 years.
  • Web and content design for over 200k visitors weekly.
  • Collaboration with influencers and sponsorship partnerships.

Front Desk Receptionist

Life Center Part Of Endeavor Health
11.2021 - 01.2024
  • Greet and welcome clients and visitors to establish outstanding first impressions of Galter Life Center
  • Provide general information about classes, programs, services, and special promotions, and answer inquiries via telephone or in-person.
  • Book and schedule over 25+ massages and acupuncture per day.
  • Handle customer complaints and resolve issues with billing, pricing, or service quality
  • Learn how to work well under pressure by answering over 50+ phone calls per day.
  • Become more confident in selling products and services, and made profits of $5,000 each day.

Education

Certificates Google Ads - Measurement Certification, Google Ads - Search Certification, CPR/AED/First Aid - Marketing

North Park University
Chicago, Illinois
05.2024

Skills

  • Bilingual
  • Microsoft Office (Excel, Outlook, PowerPoint, Word)
  • Social Media Performance Measurement and Listening
  • Customer Engagement & Demographics
  • Online Presence Monitoring & Analytics
  • Online Media Campaigns and Advertisements
  • Clifton Top 5 Strengths (positivity, learner, achiever, consistency, developer)

Additional Information

  • Employee of The Month Issued by Galter LifeCenter
  • LinkedIn Profile: www.linkedin.com/in/emily-gonzalez-4a4088251

Timeline

Social Media and Digital Specialist Intern

Barry Sweets
2024.01 - Current

Social Media Marketing Intern

Endeavor Health - Evanston
06.2023 - Current

Social Media Engagement and Events Manager

Familia Kitchen
06.2023 - Current

Front Desk Receptionist

Life Center Part Of Endeavor Health
11.2021 - 01.2024

Certificates Google Ads - Measurement Certification, Google Ads - Search Certification, CPR/AED/First Aid - Marketing

North Park University

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Emily Gonzalez