Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Elizabeth Gow

Geneva

Summary

I have worked as a copywriter for ten years, specializing in digital marketing, social media, and project management. I am a team player with strong organizational skills and a passionate for storytelling. My attention to detail ensures that I always deliver high-quality work.

Overview

10
10
years of professional experience

Work History

Senior Copywriter

Theo Agency
10.2023 - Current
  • Develops high-conversion ad content (videos, reels, slideshows, static image ads) on various platforms
  • Writes webpages and blogs to increase leads and organic website traffic
  • Collaborates with the design team to create visually appealing and effective email campaigns
  • Reviews and edits final copy for accuracy and grammar errors
  • Crafts creative content for a high-volume multi-billion dollar client in the plumbing and manufacturing space

Senior Copywriter

Outsource Marketing
06.2021 - 10.2023
  • Wrote copy for websites, blogs, social media, Google ads, press releases, video scripts, sales sheets, presentations, emails, case studies, e-books, etc.
  • Collaborated with the creative team and scoped projects
  • Strategically planned content for clients, led meetings, and built agendas
  • Reviewed and edited final copy for quality assurance
  • Developed content training decks for internal and external use

Copywriter

EMPIST
10.2018 - 06.2021
  • Wrote copy for websites, blogs, social media, Google ads, press releases, video scripts, sales sheets, emails, mailers, etc.
  • Developed editorial calendars and multi-channel marketing campaigns for clients

Social Media Manager

Youtech & Associates
02.2017 - 06.2018
  • Managed social media accounts such as Facebook, Instagram, Twitter, LinkedIn, and Pinterest
  • Created editorial calendars for clients and ran social media advertisements
  • Reported social media analytics to clients
  • Increased following and engagement for clients on social platforms
  • Wrote emails, website copy, ad copy, and blog articles
  • Lead the social media team to manage 30 clients and content creation

Freelance Copywriter

Everspring Partners
04.2016 - 09.2016
  • Wrote emails, web copy, direct mailers, ads, and blog articles for various clients in the educational space
  • Edited other writers' work for quality assurance

Assistant Account Executive (Internship)

Jerry Thomas Public Relations
10.2015 - 03.2016
  • Built media lists, wrote press releases, and blog posts
  • Trained interns
  • Designed photoshoots
  • Booked client interviews and speaking engagements

Education

Bachelor of Science - Digital Communications & Media

John Paul The Great Catholic University
Escondido, CA
09.2015

Associate of Arts - General Studies

Ave Maria University
Ave Maria, FL
05.2013

Skills

    Writing

  • Copywriting & Editing
  • UX Writing
  • Screenwriting

    • Specializations

  • Project Management
  • Digital Marketing
  • Branding/Content Strategy
  • B2B, B2C, & D2C Marketing
  • Social Media
  • Public Relations
  • SEO/SEM
  • SaaS & E-commerce

    • Applications

  • Microsoft Office 365
  • Google Workspace
  • Meta Business Suite
  • Sprout Social
  • Hootsuite
  • SEMrush
  • WordPress
  • Mailchimp
  • Canva
  • Figma

Timeline

Senior Copywriter

Theo Agency
10.2023 - Current

Senior Copywriter

Outsource Marketing
06.2021 - 10.2023

Copywriter

EMPIST
10.2018 - 06.2021

Social Media Manager

Youtech & Associates
02.2017 - 06.2018

Freelance Copywriter

Everspring Partners
04.2016 - 09.2016

Assistant Account Executive (Internship)

Jerry Thomas Public Relations
10.2015 - 03.2016

Bachelor of Science - Digital Communications & Media

John Paul The Great Catholic University

Associate of Arts - General Studies

Ave Maria University

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Elizabeth Gow