Deja Sims, Digital Marketing Coordinator
Chicago,IL
Summary
Experienced Digital Marketing Coordinator with a proven track record of exceeding marketing goals through the development of dynamic and comprehensive digital marketing strategies. Skilled at establishing connections with target audiences and consistently driving growth. Possessing a deep understanding of market dynamics, able to adapt quickly to changing conditions. Adobe Creative Cloud certified, enhancing ability to create impactful and visually appealing marketing materials.
Overview
3
3
years of professional experience
Work History
Field Marketing Representative
LeafGuard Gutters And Werner Roofing
12.2024 - Current
- Attend marketing events as a spokesperson for LeafGuard.
- Thoroughly introduce the products and services to inform potential customers.
- Established and managed relationships with external data providers and research vendors.
- Used various market research tools and techniques to gather, analyze and interpret data.
Brand Manager - Ecommerce and Digital Marketing
American Silk Radio
09.2024 - Current
- Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram. Increased social media presence by 62%.
- Utilized Adobe Creative Suite and Microsoft Office Suite to develop creative designs and logos.
- Managed administrative logistics of events planning, event booking, and event promotions.
Student Graphic Designer
Dean of Students Office at Illinois State University
08.2023 - 05.2024
- Created promotional materials using Adobe Creative Cloud
- Established staff meetings and an editorial calendar through Microsoft Teams
- Created university-approved vector images with Adobe Illustrator
- Managed and curated content for the Dean of Students' Instagram, including designing info graphics, writing captions, and scheduling posts
Chapter PR Officer
Gamma Rho Chapter of Sigma Gamma Rho Sorority, Inc
04.2023 - 04.2024
- Designed and produced digital signage and social media fliers using Adobe Illustrator and Photoshop
- Developed and implemented the chapter brand guide, ensuring consistent and professional visual identity across all materials
- Managed and curated content for the chapter's official Instagram and Facebook, creating stories and posts to enhance online presence and interaction
Social Media Creative Director
Friends of Jack Abraham
04.2022 - 11.2022
- Created in-house buttons/pins with Adobe Illustrator
- Designed website vector graphics with Adobe Illustrator and Adobe Photoshop
- Developed social media advertisement and printable flyers through Adobe Illustrator, Adobe Photoshop, Adobe Premiere Pro, Adobe After Effects and Adobe InDesign
Education
Bachelor of Arts - Graphic Design
Illinois State University
Normal, IL05.2024
Skills
- Marketing Automation
- Graphic Design
- Adobe Creative Cloud
- Search Engine Optimization
- Canva
- Social Media Strategy
- Microsoft Office 365
- Customer Relationship Management
- Brand Management
- Keyword Research
- Digital Brand Engagement
- Figma
- Python (Programming Language)
Languages
French
Professional Working
Timeline
Field Marketing Representative
LeafGuard Gutters And Werner Roofing
12.2024 - Current
Brand Manager - Ecommerce and Digital Marketing
American Silk Radio
09.2024 - Current
Student Graphic Designer
Dean of Students Office at Illinois State University
08.2023 - 05.2024
Chapter PR Officer
Gamma Rho Chapter of Sigma Gamma Rho Sorority, Inc
04.2023 - 04.2024
Social Media Creative Director
Friends of Jack Abraham
04.2022 - 11.2022
Bachelor of Arts - Graphic Design
Illinois State University
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