Daniel Freveletti
Aurora,IL
Summary
Knowledgeable Business Development Leader with a proven track record of driving business growth and creating strategic partnerships in the Midwest. Experienced in consultative sales, channel development, legislative collaboration, and long cycle government procurement environments. Leadership and negotiation skills have consistently resulted in successful business expansions and enhanced client relations.
Overview
21
21
years of professional experience
1
1
Certification
Work History
Business Development Director
Decisive Point Solutions
Franklin Park, IL
03.2026 - Current
- Co-founded a SLED focused technology and security solutions firm serving public safety agencies, municipalities, and educational institutions.
- Collaborate with government consultants, manufacturers, and public sector partners regarding school safety legislation, including discussions surrounding Alyssa's Law initiatives in Illinois.
- Helped lead strategic business development initiatives involving emergency communications, school safety, situational awareness, and critical infrastructure solutions.
- Develop partnerships with manufacturers, channel partners, and public sector stakeholders throughout the Midwest.
- Secured 13 new SLED and public safety customers within the first 60 days of launching Decisive Point Solutions
Independent Manufacturer Representative
Midwest Public Safety, LLC
Aurora, IL
08.2022 - 03.2026
- Represented multiple safety technology manufacturers across municipal, county, and state government markets.
- Developed strategic relationships with public safety agencies and public sector leaders throughout Midwest region.
- Managed full sales cycle including prospecting, solution development, demonstrations, proposals and contract negotiations.
- Expanded regional market presence through channel partnerships, networking initiatives and consultative customer engagement.
- Secured statewide relationship with the Illinois Department of natural Resources for mobile video and body worn cameras exceeding $2M in revenue
- Expanded Tinley Park Police mobile video solution to include body worn cameras, in-car video solutions, and interview room solutions, exceeding $1M in revenue
Video Solutions Manager, Midwest
GETAC VIDEO SOLUTIONS
Minneapolis, MN
01.2021 - 01.2022
- Primary driver to land new business and expand channel sales within state and local public safety markets.
- As a primary goal outlined by management, I added 15 new customers in 2022.
- Tinley Park Police Department, with 2022 projected purchases of 800K, was qualified, proposed, and closed in 2022.
- Identified new business opportunities, using multiple lead development methods within a three-state region
- Continuously update and monitor forecasts to provide a complete and accurate view of sales projections for the month and year.
- Manage Inside Sales Representative and multiple channel partners to act as force multipliers and drive revenue for my region.
- Regularly focus on pipeline through prospecting efforts, focusing on contacting decision makers through phone contact, in person visits, and social media
- Maintain relationships with leaders in state, county, and municipal governments to anticipate needs and revenue opportunities
Regional Sales Manager, Illinois
WATCHGUARD VIDEO, INC./MOTOROLA SOLUTIONS
Allen / Chicago, TX / IL
01.2016 - 01.2021
- Nurture and grow a one-state territory for the leading manufacturer of mobile video solutions. Continuously strive to innovate and streamline the sales process through continued sales training and development. Advocate on behalf of my customers to ensure that they are receiving the world class service and support for which WatchGuard is known.
- Multiple time President’s Club Award Winner
- Outperformed 2020 plan for body worn cameras by 218%
- Exceeded annual sales totals more than $5M dollars from 2016 - 2020
- Manage the Illinois State Police, to maintain a positive and productive relationship, leading to an extension of the Illinois State Contract for two years, with sales totals exceeding $1M
- Added significant new customers including DuPage County Sheriff, Illinois Department of Natural Resources, Illinois Department of Corrections, The City of Bolingbrook
Business Development Manager, Midwest
FEDERAL SIGNAL CORPORATION
University Park, IL
01.2014 - 01.2016
- Manage all aspects of distribution channel in a two-state territory for leading manufacturer of emergency vehicle equipment. Prospect, qualify, and present vehicle solution for first responders.
- Identified gaps in distribution within IL and WI and targeted growing and aggressive distributors to increase sales, “flipping” competitive distributors to Federal Signal
- Built several long-term relationships, with end users, integrators, and technology partners
- Secured Chicago PD contract extension for light bars totaling over $1M in revenue
Business Development Manager, North and South America
RENISHAW / MEASUREMENT DEVICES LTD.
York, England
01.2011 - 01.2014
- Establish a territory by cultivating long-term relationships with end users and potential channel partners region-wide. Deliver significant contributions in streamlining OEM’s process in integrating laser sensors to products for end users in the traffic and aviation industry.
- Customer list includes U.S. Department of Defense, Canadian Department of Defense, The Oregon Department of Transportation, General Atomics, SpaceX, Raytheon, and Venezuelan Department of the Interior
Director, Midwest Region
INTEGRIAN, LLC
Raleigh, NC
01.2005 - 01.2010
- Fostered an open communication with customers located in Madison, Wisconsin; Lansing, Michigan; and Aurora and Elgin, Illinois. Leveraged hands-on sales, marketing, and management expertise in leading and streamlining the overall branch operations. Assumed various increasing responsibilities, including tracking daily reports, identifying issues from various perspectives, and implementing alternative solutions.
- Recorded largest sale in company history to the Missouri Highway Patrol, generating $5M in sales
- Captured additional state police purchase contracts for Wisconsin and Michigan
- Provided expert oversight in negotiating contract with the Michigan State Police, which successfully maximized sales volume.
- Oversaw all aspects of marketing within territory, including registration, setup and attending industry trade shows.
Education
Bachelor of Science - Communication Studies
Northwestern University
Evanston, IL, USA06.1992
Skills
- Territory Sales Management
- Customer Advocacy
- Revenue and Profit Maximization
- Sales Action Plans
- Process Optimization
- Sandler Selling Skills
- Sales Networking Implementation
- Extensive Product Knowledge
- Strategic Planning and Execution
- Conflict Resolution
Certification
Certified in Strategic Selling and Sandler Sales Methodology and CRM Management with Salesforce.com
COMMUNITY INVOLVEMENT
Founder: Redwing Gridiron Network, Volunteer: Wheatland Athletic Association, Benet Academy
Timeline
Business Development Director
Decisive Point Solutions
03.2026 - Current
Independent Manufacturer Representative
Midwest Public Safety, LLC
08.2022 - 03.2026
Video Solutions Manager, Midwest
GETAC VIDEO SOLUTIONS
01.2021 - 01.2022
Regional Sales Manager, Illinois
WATCHGUARD VIDEO, INC./MOTOROLA SOLUTIONS
01.2016 - 01.2021
Business Development Manager, Midwest
FEDERAL SIGNAL CORPORATION
01.2014 - 01.2016
Business Development Manager, North and South America
RENISHAW / MEASUREMENT DEVICES LTD.
01.2011 - 01.2014
Director, Midwest Region
INTEGRIAN, LLC
01.2005 - 01.2010
Bachelor of Science - Communication Studies
Northwestern University