Marketing and Operations Manager
Uzi Toys Ltd.
01.2011 - Current
- Developed and executed comprehensive marketing strategies to drive brand awareness and sales growth
- Managed international supplier relations, selecting and purchasing toys from abroad, attending trade shows, and conducting business meetings
- Handled toy regulatory compliance with the Standards Institute
- Created and managed digital marketing campaigns, including social media activities and website content updates
- Provided administrative support to field sales agents, enhancing their efficiency and effectiveness
- Coordinated logistics for importing containers, ensuring timely and cost-effective delivery
- Interacted with the logistics warehouse for inventory management, optimizing stock levels and reducing holding costs.