Briana Florian
Addison
Summary
Marketing and Business Analytics student at the University of Iowa with strong skills in data analysis and social media marketing. Demonstrated success in brand advocacy and sales, highlighting adaptability and leadership capabilities. Recognized for quick learning and dedication to ongoing professional growth.
Overview
1
1
year of professional experience
Work History
Brand Advocate
Strategic Group
Iowa City
08.2025 - Current
- Promoted brand awareness through events and outreach initiatives
- Built and maintained customer relationships to enhance loyalty
- Supported marketing campaigns and boosted social media engagement
Sales & Marketing Intern
University Tees
Iowa City
01.2025 - 08.2025
- Cultivated client relationships to drive repeat business and enhance loyalty
- Collaborated with design teams to deliver customized apparel aligning with client branding requirements
- Analyzed sales performance metrics to identify trends and opportunities for improvement
Administrative Intern
Copos Trucking and Export
Addison
05.2024 - 08.2024
- Tracked and reported vehicle maintenance needs to ensure operational readiness
- Monitored safety regulations and conducted vehicle inspections for compliance
- Provided administrative support by managing phone calls, emails, and finalizing Bill of Sales
Participant
IBM
Chicago
06.2024 - 07.2024
- Participated in competitive professional development program focused on marketing and communication skills
- Attended workshops led by industry experts covering AI, data analytics, and interview techniques
- Delivered presentation on project outcomes and insights to peers and IBM professionals
Education
B.B.A. - Marketing and Business Analytics & Information Systems
The University of Iowa
Iowa City, IA05.2026
Skills
- Leadership and teamwork
- Adaptability
- Data analysis
- Time management
- Bilingual (Spanish)
- GitHub, Orange, Jupyter proficiency
- Microsoft PowerPoint and Excel
Affiliations
Alpha Phi | Oct 2022 – Present
- Bid Day Coordinator | Apr 2024 – Oct 2024
- Planned and executed Bid Day events with $10,000 budget
- Coordinated logistics, decorations, catering, and branded merchandise - Director of Chapter Housing | Oct 2022 – Oct 2023
- Oversaw operations of 45 beds and 19 rooms, ensuring safety and cleanliness
- Mediated interpersonal conflict among residents
Alpha Kappa Psi | Sep 2022 - Present
- Vice President of Fundraising │ Jan 2025 – Present
- Built partnerships with local businesses and sponsors
- Organized and executed fundraising events
Timeline
Brand Advocate
Strategic Group
08.2025 - Current
Sales & Marketing Intern
University Tees
01.2025 - 08.2025
Participant
IBM
06.2024 - 07.2024
Administrative Intern
Copos Trucking and Export
05.2024 - 08.2024
B.B.A. - Marketing and Business Analytics & Information Systems
The University of Iowa