Play guitar and drums
Alon Hananel
Copywriter And Video Editor
Beer Sheva
Summary
Successful Copywriter with 4 years of converting casual browsers into loyal customers. Proponent of SEO keyword integration to optimize online click rates. Dedicated to broadening companies' customer bases by enhancing public appeal through clever advertising cop
Flexible copywriter ready to take on varied and diverse writing projects. Equally skilled at delivering technical whitepapers and promotional ad copy. Known for fulfilling duties typically assigned to several writers and editors. Keen to take ownership of brand identity initiatives and customer outreach efforts.
Overview
10
10
years of professional experience
5
5
years of post-secondary education
Work History
Copywriter
Bayner Cohen ADV
beer sheva
03.2020 - Current
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Customized brand message to reach and capture target audience interest and drive engagement.
- Improved click conversion rates with strategic creation of online advertisements.
- Monitored performance of copywriting campaigns and analyzed data to identify areas of improvement.
- Edited and proofread drafts of articles and other documents.
- Managed content across multiple platforms for widest audience reach.
- Developed in-depth understanding of digital and mobile marketing practices and media.
Video Editor
ONE Sport Channel
ramat gan
01.2018 - 01.2020
- Delivered edits with multiple camera angle choices, titles, graphics, audio, and special effects.
- Understood director's artistic vision and maintained alignment with vision throughout editing process.
- Created and reformatted content across various social media and digital platforms.
- Combined text, video and other composited elements onscreen to create logical, coherent layouts.
- Created titles, captions, graphics and templates in After Effects to give edits additional visual flare.
Video Editor
Popcorn Productions
kibbutz ein shemer
01.2014 - 01.2018
- Delivered edits with multiple camera angle choices, titles, graphics, audio, and special effects.
- Understood director's artistic vision and maintained alignment with vision throughout editing process.
- Evaluated and selected scenes for pacing, entertainment value, and continuity, trim shots and edit content.
- Organized assets by collecting data from camera media, transcoding video, and audio files and managing file backup to digital asset management system.
- Created and reformatted content across various social media and digital platforms.
- Combined text, video and other composited elements onscreen to create logical, coherent layouts.
- Played key role in facilitating projects and contributing to every stage of film and video production.
Education
Master of Arts - Cinema
Sapir College
Sderot 09.2014 - 07.2018
Associate of Arts - Copywriting
Habetzefer
Tel Aviv 12.2019 - 09.2020
Skills
Power Excel, Office: Microsoft Word & PointPro, Premiere Photoshop, & Avid Effects, AfterFinal Cut
[Product or service] intelligence
Marketing communications expertise
Unique content creation
Team contribution
Copywriting
Audience engagement
MailChimp
Social media content campaigns
Marketing and advertising strategies
Brand messaging
Social Media Content
Interests
Movies and tv series
Cooking
Timeline
Copywriter
Bayner Cohen ADV
03.2020 - Current
Associate of Arts - Copywriting
Habetzefer
12.2019 - 09.2020
Video Editor
ONE Sport Channel
01.2018 - 01.2020
Master of Arts - Cinema
Sapir College
09.2014 - 07.2018
Video Editor
Popcorn Productions
01.2014 - 01.2018