National sales manager/Head of KAM/National Key Account Manager (FMCG, food)
Overview
2
2
years of professional experience
5
5
years of post-secondary education
Work History
Sales Development Manager
LLC Uslada
Moscow
12.2020 - Current
Formulated well-defined action plan to prioritize potential clients and achieve and exceed objectives.
Assessed customer needs and developed customized solutions to drive sales.
Conducted market research to discover new leads, opportunities and messaging.
Collaborated with sales, marketing and other internal teams to meet shared goals.
Analyzed sales data to identify opportunities for improvement and created action plans to capitalize on those opportunities.
Developed and maintained relationships with key clients to increase sales and customer retention.
Developed and implemented successful sales strategies to drive growth and exceed revenue targets.
Trained and mentored sales personnel to apply best practices and techniques.
Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
Communicated product quality and market comparisons by creating sales presentations.
Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
Resolved problems with high-profile customers to maintain relationships and increase return customer base.
Implemented systems and procedures to increase sales.
Built relationships with customers and community to establish long-term business growth.
Collaborated with upper management to implement continuous improvements and exceed team goals.
Prepared sales presentations for clients showing success and credibility of products.
Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
Education
Bachelor Of Economics - Business Economics
Togliatti Academy of Management
Russia
09.2007 - 06.2012
Skills
Direct sales
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Accomplishments
Connected 14 new contracts
20% increase in sales volume (2021vs2022)
17% revenue growth (2021vs2022)
Over-fulfillment of target indicators for the average price and marginality by an average of 12% and 7%, respectively
Developed a project for the supply of private label products to Magnit, increasing sales by 3.5%
Expanded the geography of presence (Southern Federal District, Central Federal District, Northwestern Federal District)
Integrated business processes in CRM
Prepared and approved the marketing campaign for 2023
Average number of SKUs across networks - 8 SKUs
Launched 5 new SKUs
Experience working with key clients
Experience in attracting and developing clients, experience in entering the network
Additional Information
More than 7 years of experience in management positions;
Experience in developing and implementing a regional development strategy;
Ensuring the fulfillment and overfulfillment of planned indicators;
Experience in developing and launching projects from scratch;
Experience in launching branches from scratch;
Implementation of projects to optimize and automate business processes;
High discipline and responsibility for the results of work; independence in decision-making; the ability to delegate authority and control over the execution of decisions; high efficiency; consistency; ability for interpersonal interaction and teamwork.