Strong leadership and interpersonal communication skills.
Highly creative Senior Visual Merchandiser
Over 14 years of experience in creating and implementing design solutions and visual merchandising strategies to enhance brand presence and drive sales.
Managing new store setup operations and coordinating with various teams.
Creating and developing window and in-store displays.
Overview
15
15
years of professional experience
24
24
years of post-secondary education
Work History
Visual Merchandising Department Manager
Sport Fashion Retail Stores
2021.01 - Current
Developing and defining the visual guidelines for stores layouts
Training, guiding, and supporting teams to implement visual merchandising strategies and drive sales
Maintaining high visual standards in the stores, including using checklists during visits
Optimal management of multiple projects simultaneously, while adhering to tight deadlines
Managing marketing communications for campaigns, promotions, and launches, including handling BTL materials: videos, signage, and displays
Collaborating with print suppliers, media, and graphic designers
Opening new stores concepts, Collaboration with architects, commercial and logistics teams to create eye-catching visuals that showcased products
Managed stores fixture stock and its maintenance.
Visual Merchandising Manager
Delta Industries
2020.01 - 2021.01
Led the brand's visual merchandising strategy for 43 stores
Developed vm guidelines and planograms for store layouts
Leading sales teams to maximize visual appearance and to increase sales
Distribution of merchandise to stores in collaboration with the merchandising department and according to sales reports.
Visual Merchandising Manager
Tamnun
2018.01 - 2020.01
Led the brand's visual merchandising strategy for 28 stores
Opened new stores, responsible for floor and layout planning for an ideal customer flow
Provided training and mentorship to sales teams and stores managers to ensure high level presentation
Created window displays – managed the project from concept development through budget management, production, and implementation.
Visual Merchandising Manager
Forever 21
2015.01 - 2018.01
Positioning and preparing planograms according to brand concept definitions and standards, including collection changes, to enhance commercial effectiveness, boost sales, and achieve targets
Adjusting the store's visual concept according to seasons and holidays, and organizing departments for special promotions
Managing a team of 4 responsible for visual merchandising, including developing a monthly plan, overseeing tasks, and setting goals in alignment with the company's directives
Owner of a Studio Specializing in Evening and Brid
D
2011.01 - 2015.01
Establishing a business from the design phase, developing a unique line, and managing the studio on an ongoing basis
Overall responsibility for the areas of advertising, production, and sales promotion, encompassing the entire process from concept to execution
Campaign management, including the production of photo shoots and holistic business vision
Direct contact with clients, customizing a design from the existing collection or creating a bespoke design.
Visual Merchandising Department Manager
LILAMIST Tel Aviv
2010.01 - 2011.01
Collection Management, market research and inspiration gathering, sketch design, fabric and accessory selection, pattern making (including drafting), and creating product portfolios
Setting the collection mix, quantities, color choices, and pricing
Monitoring the development of a prototype from its initial stage to its final pattern drafting and production in workshops, as well as quality control.
Education
Fashion Designr B.DES & B.ED - Fashion Design
WIZO Haifa Academy of Design And Education
2006.01 - 2010.04
Preparatory Course For Fashion Design -
Shankar College of Engineering And Design
Ramat Gan
2006.01 - 2025.11
Skills
Team Supervision
Customer Service
Sales Reporting
Performance Management
Staff Management
Work Planning and Organization
Training and mentoring
Training and Development
Languages
Hebrew
Native language
English
Advanced
C1
Software
Excel
Power point
Illustrator
Word
Timeline
Visual Merchandising Department Manager
Sport Fashion Retail Stores
2021.01 - Current
Visual Merchandising Manager
Delta Industries
2020.01 - 2021.01
Visual Merchandising Manager
Tamnun
2018.01 - 2020.01
Visual Merchandising Manager
Forever 21
2015.01 - 2018.01
Owner of a Studio Specializing in Evening and Brid
D
2011.01 - 2015.01
Visual Merchandising Department Manager
LILAMIST Tel Aviv
2010.01 - 2011.01
Preparatory Course For Fashion Design -
Shankar College of Engineering And Design
2006.01 - 2025.11
Fashion Designr B.DES & B.ED - Fashion Design
WIZO Haifa Academy of Design And Education
2006.01 - 2010.04
Similar Profiles
Digvijay Singh GuleriaDigvijay Singh Guleria
ADVISOR at THE COLLECTIVE, ADITYA BIRLA FASHION & RETAIL LTD. INDIA'S LARGEST LUXURY RETAILADVISOR at THE COLLECTIVE, ADITYA BIRLA FASHION & RETAIL LTD. INDIA'S LARGEST LUXURY RETAIL
Customer service, shift supervisor & Admin at Super Retail Group - BCF & Rebel SportCustomer service, shift supervisor & Admin at Super Retail Group - BCF & Rebel Sport
Selling Department Manager (Childrens Fashion) at Wearable MBC Inc. (SM Retail Fashion)Selling Department Manager (Childrens Fashion) at Wearable MBC Inc. (SM Retail Fashion)