Aaron Etinger

• Grew Instagram and TikTok communities by 300% within 6 months across multiple accounts, reaching over 250,000+ combined followers
• Created content that reached 10M+ organic views, with several Reels and Shorts going viral within 24 hours
• Increased engagement rates by up to 450% by introducing new formats, hooks, and storytelling mechanics
• Delivered over 150+ high-performing content pieces per quarter with zero missed deadlines
• Partnered with brands across fashion, lifestyle, education, and tech — generating up to 7x ROI on content campaigns
• Developed content playbooks now used as frameworks by junior teams and clients

• Produced and published 300+ original content assets across platforms with consistently high performance
• Generated over 10M organic views and helped scale multiple accounts to a combined audience of 250K+ followers
• Directed viral video campaigns with view-through rates exceeding 85% and save/share growth up to 600%
• Built and executed aesthetic brand identities from scratch, now recognized as benchmarks within their niches
• Reduced production time by 40% through workflow optimization without compromising quality
• Content led to brand collaborations, influencer partnerships, and measurable revenue growth for multiple clients

Built a brand account entirely from scratch — from naming, visual identity, and tone of voice to a full-scale content strategy.
Created a viral content ecosystem that combined trend awareness, emotional storytelling, and high-converting creatives.
Each piece of content was designed to both entertain and sell — driving a steady flow of new followers, leads, and paying clients.

The account’s success attracted attention from investors and was eventually acquired by a business owner and the creative team behind Factory 54